- Welcome To OMMA Behavioral
Data and Targeting Insider, Steve Smith - Wednesday, February 25, 2009
Once again, tomorrow at OMMA Behavioral we assemble the leading thinkers a ...
- Welcome to OMMA Behavioral
Show Daily, Steve Smith - Wednesday, February 25, 2009
Once again tomorrow at
OMMA Behavioral we assemble the leading thinke ...
- Android Gets A Buy Button
Mobile Insider, Steve Smith - Tuesday, February 24, 2009
ABI has an interesting research note out this week on the populari ...
- The Big Mommy Shift
Data and Targeting Insider, Steve Smith - Friday, February 20, 2009
Something happens to parents on or around the time their kids tu ...
- The Wisdom Of (My) Crowd
Mobile Insider, Steve Smith - Thursday, February 19, 2009
After a year of using Facebook - and, more recently, Twitter ...
- To App Or Not To App
Mobile Insider, Steve Smith - Tuesday, February 17, 2009
I have no idea whether the March release of the "Watchmen" fi ...
- FTC Guidelines: Drilling The Details
Data and Targeting Insider, Steve Smith - Friday, February 13, 2009
A day after the Federal Trade Commission issued its revised guidelines f ...
- Love -- And Cheating -- Are In the Air
Mobile Insider, Steve Smith - Thursday, February 12, 2009
"What are we doing this weekend, Hunnneee?" I don't know who t ...
- A Clickable World Revisited
Mobile Insider, Steve Smith - Tuesday, February 10, 2009
You never know with kids. At a local university last week ...
- Conversation As Behavior
Data and Targeting Insider, Steve Smith - Friday, February 6, 2009
Behavioral targeting technologies can extrapolate from raw usage data and patterns ...
- Turkeys, Turkeys Everywhere
Mobile Insider, Steve Smith - Thursday, February 5, 2009
Graying digerati like me will recall a program that NYTimes.com tried yea ...
- Blown Bowl
Mobile Insider, Steve Smith - Tuesday, February 3, 2009
Apparently I am not alone in my disappointment over mobile marketing's showi ...
- Why Are You Following Me?
Data and Targeting Insider, Steve Smith - Friday, January 30, 2009
Educating consumers about what behavioral targeting is and is not up t ...
- Guilty Pleasures Go Mobile
Mobile Insider, Steve Smith - Thursday, January 29, 2009
"Will you look at her butt? It is falling out of th ...
- Game Changer
Media Magazine, Steve Smith - Friday, January 2, 2009
Microsoft never made a secret of its ambitions to turn the Xb ...
- ChaCha's Conversational Search
Mobile Insider, Steve Smith - Tuesday, January 27, 2009
I have been having trouble getting my head around ChaCha, the hum ...
- Age of Dissent
Media Magazine, Steve Smith - Friday, January 2, 2009
Consumerism was never just about buying stuff. It was about a fai ...
- Moving Metal: BT And The Auto Crisis
Data and Targeting Insider, Steve Smith - Friday, January 23, 2009
As the auto industry stalls and sputters out of its worst ye ...
- Bucking Traffic
Mobile Insider, Steve Smith - Thursday, January 22, 2009
One of the many habits that richer mobile data services have introduc ...
- Drive Time For Mobile Web Radio?
Mobile Insider, Steve Smith - Tuesday, January 20, 2009
Pandora's founder and Chief Strategy Officer Tim Westergren surprised me the oth ...
- Hallelujah! I Am Being Followed
Data and Targeting Insider, Steve Smith - Friday, January 16, 2009
Just because I am paranoid doesn't mean someone isn't following me. B ...
- Form, Function, And My Thingie
Mobile Insider, Steve Smith - Thursday, January 15, 2009
"Sorry, I forgot to bring my coupon," I tell the checkout la ...
- Media Supplier of the Year: Apple App Store
Media Magazine Supplement, Steve Smith - Wednesday, December 17, 2008
It changed everything. In less than five months, the Apple App Sto ...
- MMA's New Boss: The Next Steps
Mobile Insider, Steve Smith - Tuesday, January 13, 2009
As the Mobile Marketing Association announced yesterday, its long search to repla ...
- Q1 Gut Check: Is BT Ready for Tough Times?
Data and Targeting Insider, Steve Smith - Friday, January 9, 2009
All media and ad platforms ended 2008 trying to make the be ...
- Reviving The Portal
Mobile Insider, Steve Smith - Thursday, January 8, 2009
I haven't a clue whether Microsoft's new partnership with Verizon as prima ...
- Brands: What Are We Doing Here?
Mobile Insider, Steve Smith - Tuesday, January 6, 2009
A number of companies like P&G and General Mills are making love ...
- Learning From Sony BMG's Million-Dollar Mistake
Data and Targeting Insider, Steve Smith - Friday, January 2, 2009
In a settlement last month with the Federal Trade Commission, Sony B ...
- Wishful Predicting
Mobile Insider, Steve Smith - Tuesday, December 23, 2008
Ironically, in this year when no one knows what the hell ...
- Campaigning To The Base
Data and Targeting Insider, Steve Smith - Friday, December 19, 2008
As times get harder for marketers everywhere, business for predictive analytics compa ...