- New Season Pilots: The Good, The Almost Good, And The Not-So-Good
Research Intelligencer, Steve Sternberg - Wednesday, June 19, 2019
I've been analyzing television programming for roughly 30 years, and have se ...
- Hail And Farewell To 'Jessica Jones'
Research Intelligencer, Steve Sternberg - Wednesday, June 12, 2019
While strong women characters abound on ad-supported TV, many of them a ...
- The Last Of The 'TV Generation' Turns 50
Research Intelligencer, Steve Sternberg - Monday, June 3, 2019
With the youngest members of the "TV Generation" turning 50 this ye ...
- Upfront Thoughts: Things That Matter
Research Intelligencer, Steve Sternberg - Tuesday, May 28, 2019
"Game of Thrones" is over and summer is coming. The May swee ...
- Does The Primetime Television Upfront Still Matter?
Research Intelligencer, Steve Sternberg - Tuesday, May 21, 2019
For American television viewers, the start of the new prime-time television seas ...
- A Young Media Person's Guide to Evaluating Pilots
Research Intelligencer, Steve Sternberg - Friday, May 17, 2019
In this week's edition, I do what I've done each time th ...
- TV May Be Everywhere, But TV Researchers Are Not: Why Measurement Can't Keep Up
Research Intelligencer, Steve Sternberg - Monday, May 6, 2019
The fragmentation of TV viewing technology and sources is making it difficul ...
- In Game Of Thrones, The Women Rule
Research Intelligencer, Steve Sternberg - Wednesday, April 17, 2019
It's the most successful series on premium cable since "The Sopranos." I ...
- When Bias And Speculation Trump Good Reporting
Research Intelligencer, Steve Sternberg - Wednesday, March 27, 2019
In this week's report, Steve Sternberg criticizes how the mainstream media cover ...
- Why Netflix's Marvel Franchise Is Worth Saving
Research Intelligencer, Steve Sternberg - Tuesday, March 5, 2019
Netflix is ending its five-year partnership with Disney-owned Marvel, which includes canceli ...
- Forget Millennials and Gen Xer, It's Your Media Generation That Counts
Research Intelligencer, Steve Sternberg - Tuesday, February 19, 2019
Generations have traditionally been defined in 15- to 18-year increments, and giv ...
- News Bias, Fake News, False Equivalency, And The Problem With Anonymous
Research Intelligencer, Steve Sternberg - Monday, January 28, 2019
Several months ago, I saw an interesting story on MSNBC. A n ...
- How To Fix The Oscars Broadcast (Hint: The Host Doesn't Matter)
Research Intelligencer, Steve Sternberg - Wednesday, January 9, 2019
There's been a lot of discussion about who might be the ho ...
- The Best 18 TV Dramas Of 2018
Research Intelligencer, Steve Sternberg - Monday, December 10, 2018
The fact that I am just now discovering some shows that ha ...
- The Brief History Of Ad-Supported Cable Dramas
Research Intelligencer, Steve Sternberg - Friday, November 2, 2018
Even though the bulk of their schedules consist of other types ...
- Traditional TV Still Rules, But Other Screens Are Catching Up
Research Intelligencer, Steve Sternberg - Monday, October 22, 2018
This week's report examines the progress of traditional TV and alternative med ...
- Comic Cons Provide Strong Marketing Platforms For TV, Movies
Research Intelligencer, Steve Sternberg - Wednesday, October 10, 2018
In this week's edition of The Sternberg Report, I provide a histo ...
- Evaluating The New Fall Shows
Research Intelligencer, Steve Sternberg - Monday, September 24, 2018
In this week's "The Sternberg Report," I'm sharing my thoughts on ...
- Does Pre-Season Buzz Really Matter?
Research Intelligencer, Steve Sternberg - Monday, September 17, 2018
In this week's "The Sternberg Report," I evaluate the new TV seri ...
- 6-Second Commercials Are Dumb
Television News Daily, Steve Sternberg - Friday, June 22, 2018
Any time TV networks try to change ad formats or lengths, the ...
- The Best Fall-Season Pilots
Television News Daily, Steve Sternberg - Wednesday, June 6, 2018
Here's my take on this year's crop of new fall pilots ...
- Will Less Clutter, Shorter Commercial Pods Matter?
Television News Daily, Steve Sternberg - Tuesday, May 22, 2018
Is reducing commercial loads part of the answer to making TV advertisi ...
- The Upfronts: Only Place to Hear the Truth?
Television News Daily, Steve Sternberg - Sunday, May 13, 2018
The broadcast network upfront presentations getting underway this week are more importa ...
- Despite Weak Promotion, People Still Like Watching Broadcast TV
Television News Daily, Steve Sternberg - Friday, April 20, 2018
Among adults 18-49 and 25-54, 57 of the top 60-rated original script ...
- The 6 Best TV Shows For The #MeToo Era
Television News Daily, Steve Sternberg - Wednesday, April 11, 2018
It will be interesting to see how the "#MeToo" movement impacts n ...
- Is 'Roseanne' The New 'All In The Family'?
Television News Daily, Steve Sternberg - Monday, April 2, 2018
The 'Roseanne" reboot just debuted on ABC with something we haven't se ...
- The Strength Of Broadcast TV -- And Why Netflix is Catching Up
Television News Daily, Steve Sternberg - Tuesday, March 20, 2018
As the prime-time broadcast TV season winds down, we are starting ...
- 'Jessica Jones' Represents Everything Good About Netflix
TV Watch, Steve Sternberg - Friday, March 2, 2018
"Jessica Jones" presents a strong, brooding, independent woman on her own, w ...
- 'Jessica Jones' Represents Everything Good About Netflix
Television News Daily, Steve Sternberg - Wednesday, February 28, 2018
It's hard to believe Netflix's first original scripted drama ("House of Cards ...
- Things I Realized While Watching The Super Bowl
Television News Daily, Steve Sternberg - Tuesday, February 20, 2018
Among them: NFL football is still the best TV sport. It doesn ...