- GroupM, Dentsu Aegis Forge Data Alliances With China's Tencent
MAD, Steve McClellan - Thursday, December 31, 2015
The agreements will provide the ad holding companies with access to Tencent ...
- New Year Begins With New IPG Corporate Digs
MAD, Steve McClellan - Thursday, December 31, 2015
The holding company is moving its corporate operations to a new locati ...
- Take It To The Bank: Your Stool Sample, That Is
MAD, Steve McClellan - Wednesday, December 30, 2015
So-called "stool banking" is a trend among the health conscious that ...
- WPP's Geometry Global Acquires CRM Shop
MAD, Steve McClellan - Wednesday, December 30, 2015
The acquired shop, based in Mexico City specializes in creating CRM progra ...
- You're Inflamed, Have A Green Smoothie
MAD, Steve McClellan - Tuesday, December 29, 2015
Dentsu Ventures has made an investment in a San Diego startup call ...
- ANA Taps Agency Veteran For Top Communications Post
MAD, Steve McClellan - Thursday, December 24, 2015
John Wolfe has been named director of communications, a new role, f ...
- Colgate's First Super Bowl Message: Don't Waste Water
MAD, Steve McClellan - Wednesday, December 23, 2015
For its first ever Super Bowl commercial, instead of hyping its product ...
- OMD and TaskRabbit Hop Into Holidays With Digital Donation Effort
MAD, Steve McClellan - Wednesday, December 23, 2015
Throughout December and January a badge/task option for a donation to t ...
- Dentsu Embarks On Agency Buying Spree In The Philippines
MAD, Steve McClellan - Tuesday, December 22, 2015
Dentsu Aegis Network has agreed to acquire a 70% stake in t ...
- WPP's Sorrell: Hillary Clinton Will Be The Next U.S. President
MAD, Steve McClellan - Tuesday, December 22, 2015
Sorrell made his bold prediction in an article he penned for t ...
- Bose Selects Grey For Global Ad Duties
MAD, Steve McClellan - Tuesday, December 22, 2015
Prior to the appointment, Bose created ads in-house or used agencies ...
- Hill Holliday Picks Up Consumer Ad Duties From Bank of America
Around the Net In MediaPost's Agency News, Steve McClellan - Monday, December 21, 2015
Interpublic's Hill Holliday has picked up consumer advertising duties for Bank ...
- Pedro Avery Named CEO Havas Sports & Entertainment
MAD, Steve McClellan - Monday, December 21, 2015
Avery succeeds Lucien Boyer and will retain the current roles of gro ...
- Havas Acquires Gemini Healthcare
MAD, Steve McClellan - Monday, December 21, 2015
Gemini Healthcare is currently led by Gary Ainsworth and Michael Pill. Ainswor ...
- WPP's GroupM Acquires Programmatic Firm The Exchange Lab
MAD, Steve McClellan - Friday, December 18, 2015
With the acquisition of The Exchange Lab -- known for its proprieta ...
- Spark Adds To Its Autumn Win Streak
MAD, Steve McClellan - Friday, December 18, 2015
The agency has added White Wave Foods and Meijer to its li ...
- Grey's Top Creative Tor Myhren Is Joining Apple
MAD, Steve McClellan - Thursday, December 17, 2015
Myhren, worldwide chief creative officer for the WPP agency, will join t ...
- MEC Named GoDaddy's Global Media AOR
MAD, Steve McClellan - Wednesday, December 16, 2015
MEC has worked for GoDaddy in India and the UK since 201 ...
- Barkley Wins $165 Million Applebee's Account
MAD, Steve McClellan - Wednesday, December 16, 2015
The incumbent was MDC Partners' Crispin Porter & Bogusky. The switch ...
- Ogilvy Appoints Anthony Wong Global Effectiveness Director
MAD, Steve McClellan - Tuesday, December 15, 2015
Wong Succeeds Tim Broadbent who died earlier this year. Wong will contin ...
- Dentsu's Carat Reshuffles Global Leadership
MAD, Steve McClellan - Tuesday, December 15, 2015
Will Swayne, who has overseen the agency's Procter & Gamble account, h ...
- Mcgarrybowen Establishes Beachhead In France, Buys Luxury Specialist
MAD, Steve McClellan - Tuesday, December 15, 2015
The Dentsu agency has acquired Paris-based luxury specialist Same Same but differe ...
- WPP To Buy Controlling Stake in STW
MAD, Steve McClellan - Monday, December 14, 2015
The companies have been partners in the Australia/New Zealand region since 199 ...
- Media, Marketing And Agency Vets Launch New Data Firm
MAD, Steve McClellan - Monday, December 14, 2015
It's designed to be a holding company that will develop a numb ...
- MEC Wins $1 Billion L'Oreal U.S. Media Account
MAD, Steve McClellan - Thursday, December 10, 2015
The win came after a lengthy review that began in April. MEC ...
- Publicis CFO: P&G Loss 'Painful' But 'Not The End Of The World'
MAD, Steve McClellan - Tuesday, December 8, 2015
Publicis Groupe CFO Jean-Michel Etienne spoke at the UBS Media Conference ...
- Interpublic Buys Its First Russian Agencies
MAD, Steve McClellan - Tuesday, December 8, 2015
The holding company has struck a deal to acquire control of i ...
- P&G Shifts Bulk Of $2.6 Billion NA Media Assignment To Omnicom And Carat From SMG
MAD, Steve McClellan - Monday, December 7, 2015
P&G confirmed that it has shifted most of its business away fr ...
- Sorrell: Corporate Psyche Has Changed Since 2008
MAD, Steve McClellan - Monday, December 7, 2015
The outlook has been "excessively cautious" since the recovery from the la ...
- Project: Worldwide Appoints Jennifer Comiteau As Its First Corporate Communications Head
MAD, Steve McClellan - Monday, December 7, 2015
Comiteau joins the agency group from Interpublic Group's FCB, where she spearhead ...