• Divine Rights
    Good news: Your spot has gone viral. Bad news: You have no ...
  • Markets Focus: Tapping into the Mother Lode
    The top piece of advice expectant parents get is, "Your life will ...
  • Agencies Get Adroit
    Vonage was running 1 billion interactive impressions a month. So, when the ...
  • TXT 4 CH8NG
    Mobile cause marketer Rights Group teamed up with service provider SinglePoint to ...
  • A Two-Screen Approach
    All you couch surfers, listen up! BuddyTV is a still-in-beta service that ...
  • All Together Now
    To introduce the F400 music phone, Samsung used a campaign that crossed ...
  • Whip It Good
    Every marketer wants to go viral and everybody wants a community; it's ...
  • Markets Focus: Talking the Tween Talk
    Teenagers weren't invented until 1944, if you believe Jon Savage's new book, ...
  • Trading Up
    Between skyrocketing gas prices, add-on fees from travel providers and plummeting on-time ...
  • Doggy Style
    You know how you've dumped someone because she couldn't stand the coating ...
  • Markets Focus: One Size Does Not Fit All
    Advertisers are not always sure how to proceed when marketing to gay ...
  • The E-mail Overnights
    E-mail customer database segments delivered in minutes, based on everything customers did ...
  • Markets Focus: The Asian Connection
    Asians are swelling the ranks of American consumers: U.S. Census data released ...
  • DIY Creative
    Those tacky commercials from the local auto shop may be standard fare ...
  • Tweakers
    All the little birdies sing ... spam, spam, spam. If only the ...
  • It's All Relevant
    Why not take a Web 2.0 approach to contextual advertising? Get Web ...
  • Markets Focus: Boomer Women
    It happens at every technology conference. Some Web 2.0 smarty-pants touts what ...
  • Markets Focus: Selling the Family Vacation
    Before they head out on vacation, most families go online to research ...
  • Suck It Up
    When HBO's marketing team heard about the latest show in development, they ...
  • If You Can't Stop It, Monetize It
    Entertainment companies have had little success stopping fans from illegally uploading their ...
  • Dr.Ruth.com has STDs
    What happens when a sex-advice site gets ... infected? During the last ...