THOM FORBES

Articles by Thom All articles by Thom

• It's Time -- Literally -- To Move On in Marketing Daily - Top of the News on 08/31/2020
  

  I reported my first story for hire 50 years ago. I believe this will be my last.

• Amazon's New Fitness Tracker Tells You When You're Feeling Happy in Marketing Daily - Top of the News on 08/28/2020
  

  Users can opt in to a "Tone" feature that will analyze their voice, with insights on their their "energy and positivity."

• TikTok CEO Kevin Mayer Exits After 3 Politically Charged Months in Marketing Daily - Top of the News on 08/27/2020
  

  He said his role "will look very different as a result of the U.S. Administration's action to push for a sell off of the U.S. business."

• Teva Will Fight Charges It Conspired To Fix Generic Drug Prices in Marketing Daily - Top of the News on 08/26/2020
  

  Teva is is the most high-profile company to be charged in the Justice Department's probe into price fixing.

• Economists' Outlook Dire As Congress Fails To Act On New Relief Package in Marketing Daily - Top of the News on 08/25/2020
  

  Four out of five economists surveyed by the National Association for Business Economics predict at least a 25% chance of a "double-dip" recession.

• Amazon's Retail Chief, Whom Bezos Calls A 'Tutor,' Is Leaving In 2021 in Marketing Daily - Top of the News on 08/24/2020
  

  "So why leave? It's just time," wrote Jeff Wilke, 53, who was considered a possible successor to Amazon founder and CEO Jeff Bezos,

• Bayer Settles Majority Of Claims Over Essure Birth Control Device in Marketing Daily - Top of the News on 08/21/2020
  

  Bayer AG has agreed to pay roughly $1.6 billion to settle about 90% of the nearly 39,000 total filed and unfiled claims in the United States.

• Airbnb Files Confidential Plans To Go Public As Vacation Travel Rebounds in Marketing Daily - Top of the News on 08/20/2020
  

  "The move underscores a rebound in parts of the travel industry," according to Reuters.

• Oracle Enters The Race For TikTok's U.S. Operations in Marketing Daily - Top of the News on 08/19/2020
  

  Oracle is reportedly working with a group of U.S. investors that already own a stake in Oracle parent ByteDance, including General Atlantic and Sequoia Capital.

• Ryan Reynolds, Davos Rake In Up To $610M For Aviation American Gin in Marketing Daily - Top of the News on 08/18/2020
  

  Actor Reynolds appears in the brand's advertising, including one funny spot about gin-making process and ingredients. Its citrus fruits? Misted only with his tears.

Comments by Thom All comments by Thom

• P&G Launching Diversity And Inclusion Efforts Supporting #SeeHer by Thom Forbes (Marketing Daily - Top of the News on 06/19/2018)
  

  I do not (which is, perhaps, why my eyes glazed over it <g>)

• Rating The Authenticity Of Influencers' Followers by Thom Forbes (Social Media Insider on 04/27/2017)
  

  Thank you, Carole. My colleagues at Social Media & Marketing Daily will be staying on top of things.

• Why Can't We All Be Different? by Thom Forbes (Social Media Insider on 02/09/2017)
  

  ;-) Still waiting for the Bronx myself.

• Why Can't We All Be Different? by Thom Forbes (Social Media Insider on 02/09/2017)
  

  If you are referring to the "Share" buttons that were part of the design in the past, I'm told they were underutilized and were dropped from this sleeker, more mobile-friendly version of the columns, Douglas. Thanks for the comment!

• Estee Lauder Gets Younger With Too Faced Acquisition by Thom Forbes (Marketing Daily - Top of the News on 11/16/2016)
  

  Yes, it should. Thanks.

• Getting Beyond Vitriol And Conflict by Thom Forbes (Social Media Insider on 11/10/2016)
  

  Good point on our selfie culture! As for your question, as I wrote in my Top of the News column this morning, to be honest, I'm probably tilting at windmills. —Thom

• Study Faults Coke And Pepsi's Funding Of Health Groups by Thom Forbes (Marketing Daily - Top of the News on 10/11/2016)
  

  Variations on that theme have been debunked independently, time and again. See: http://www.snopes.com/cokelore/acid.asp

• There's Box Office Gold In Them There Grays by Thom Forbes (Marketing Daily - Top of the News on 09/12/2016)
  

  From another source, Ed, Variety: "Audiences were 80% over 35 and 56% female. Warner distribution exec Jeffrey Goldstein said strong support among older moviegoers means “Sully” will hold well in the coming weeks."

• Chrysler Faces Negative Headlines In Wake Of Yelchin's Death by Thom Forbes (Marketing Daily - Top of the News on 06/23/2016)
  

  You're right. Would have been clearer without those quotes. Or: “'Our schedule was already accelerated,' Mayne said on Wednesday," Vlasic writes, "without providing further details on the decision." Thanks.

• Samsung Likes The Direction Its Numbers Are Taking by Thom Forbes (Marketing Daily - Top of the News on 04/07/2015)
  

  Always a trick call, Michael. Farhad Manjoo's review was indeed negative but most of the reviews I've read were along the lines of Molly Wood's, also in the NYT: "... with the Galaxy S6 and Galaxy S6 Edge, Samsung is moving in a beautiful and powerful new direction, and has indeed created something that looks and feels new and different." And in rating it 8.9 on a scale of 10, CNET concludes: "Samsung's hardware has long stood up to the iPhone; at long last, its physical design does, too. Its high prices might deter some, but the Galaxy S6 accomplishes something important for Samsung: It’s a flagship phone that finally feels like a flagship."

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