Licensing arrangement with Tweezerman means the "Devil" logo is emblazoned on a pair of nail clippers.

The collection marks the first time that Adidas is dropping pet clothing in the United States.

The discussions between CEOs and CMOs are increasingly focused on metrics and performance, with less emphasis on strategy, according to the study.

Fernando Machado currently serves as an operating partner at Garnett Station Partners, a private equity firm focused on franchise businesses.

Employees who have departed include Rajoielle "Raj" Register, senior vice president and chief marketing officer.

The food and restaurant industry spends about $14 billion annually for advertising in the U.S., according to a 2017 analysis of Nielsen data.

The ketchup brand will name the 57th draft pick "Mr. 57," as The Steel City's "PicksBURGH" effort braces for a brand blitz.

Nike continues to take heat over a marketing blunder that dissed Boston Marathon athletes who chose to walk instead of run.

FIFA doesn't want the companies stadiums are named after to overshadow its own sponsors, according to "The New York Times."

Prompts can focus on nutrition or get whimsical, with users saying, "Recommend a drink that matches the vibe of my outfit."