- Google/Apple Search News: Are We At A 'Cord Cutting' TV Moment'?
TV Watch, Wayne Friedman - Thursday, May 8, 2025
About ten years ago, Disney disclosed for the first time that the ...
- Disney Sees Strong Q2 Streaming Subscriber Growth Of 2.5M
Television News Daily, Wayne Friedman - Wednesday, May 7, 2025
Disney's global advertising inched up 1%, but domestic linear TV, ESPN a ...
- NBCU Strikes 2-Year Deal To Sell Versant Ads Just Ahead Of Upfront
Television News Daily, Wayne Friedman - Wednesday, May 7, 2025
The deal - which covers the next two upfront TV cycles ...
- Focus On 90M Homes: Roku Is Already In Your House
TV Watch, Wayne Friedman - Wednesday, May 7, 2025
For Roku, it continues to do what any other modern business doe ...
- Streamers Grapple With 100% Film Tariff
Television News Daily, Wayne Friedman - Tuesday, May 6, 2025
"This is perhaps the biggest risk, raising the potential for U.S. streami ...
- Comcast Brands Cable TV Spinoff: Versant
Television News Daily, Wayne Friedman - Tuesday, May 6, 2025
The name is said to represent the "versatility" of the company, b ...
- Movie Tariffs - For An Industry With Too Much Drama Already?
TV Watch, Wayne Friedman - Tuesday, May 6, 2025
The Trump administration says there are too many U.S. filmmakers around t ...
- Brands Can Buy Live Sports On Google's DV360 - And YouTube
Television News Daily, Wayne Friedman - Monday, May 5, 2025
The move by Google's DV360 follows other major video platforms' efforts arou ...
- Movie Theater Disruptions Ahead As Recessionary Concerns Mount?
TV Watch, Wayne Friedman - Monday, May 5, 2025
"Based on our observations during strained economic periods, people continue to purs ...
- 'Thunderbolts' Strikes Box Office, Opens With $76M
MediaDailyNews, Wayne Friedman - Sunday, May 4, 2025
National TV media spending to date for 'Thunderbolts' is at an avera ...
- Linear TV Advertising Delivers Worst ROI, Streaming Audio Best
Television News Daily, Wayne Friedman - Friday, May 2, 2025
Looking across 11 media channels, marketing analytics firm Big Chalk says t ...
- Roku Q1: Revenue Up 16%, Now In More Than Half Of US Broadband Households
Television News Daily, Wayne Friedman - Friday, May 2, 2025
Roku says its Q1 advertising "outperformed the U.S. OTT ad market a ...
- All AI TV Advertising Needs For Creative, Measurement: Got A Bank Account?
TV Watch, Wayne Friedman - Friday, May 2, 2025
In this "redefinition of the category of advertising," Zuckerberg said, there's ...
- Nielsen Benchmarks Ad-Supported At 72% Of All TV Viewing
Television News Daily, Wayne Friedman - Thursday, May 1, 2025
Linear TV had the bulk of ad-supported viewing at 58%, with streami ...
- How Much Will Sports Deal-Making Mean To The Coming TV Upfront?
TV Watch, Wayne Friedman - Thursday, May 1, 2025
Some analysts expect there will be contraction of content on linear T ...
- CTV, Social Media: Battling For 'Must Buy' Status
Advanced TV Insider, Wayne Friedman - Wednesday, April 30, 2025
A study by the IAB, Advertiser Perceptions and Guideline finds that 6 ...
- '60 Minutes': Counting Trump Time, Advertisers Blinking?
TV Watch, Wayne Friedman - Wednesday, April 30, 2025
With press freedoms seemingly on the line, the show's longtime executive produc ...
- Video Usage, Paying Slowdown: Streaming, Pay TV, Video Services
Television News Daily, Wayne Friedman - Tuesday, April 29, 2025
Consumers used 9.9 different big-screen video platforms in Q4 2024 compared ...
- Bald MLB Spot Touts 'No Dishes' In DirecTV Campaign
Television News Daily, Wayne Friedman - Tuesday, April 29, 2025
The campaign features MLB stars Dustin May, Dansby Swanson, and Christian Yelic ...
- Big 4 Prime-Time Rises 4%, CBS Set To Lead
Television News Daily, Wayne Friedman - Tuesday, April 29, 2025
CBS is set to win the prime time race - up ...
- Are Imported TV Shows Affected By A Tariff-Dominated Marketplace?
TV Watch, Wayne Friedman - Tuesday, April 29, 2025
TelevisaUnivision CEO Daniel Alegre in a recent earnings phone call talked abo ...
- Critics, Award Voters Need To See Movies, TV Shows - What About Media Buyers?
TV Watch, Wayne Friedman - Monday, April 28, 2025
Oscar voters will no longer be able to cast final ballots ...
- 'Sinners' Keeps Shocking, Sets Second Week Record
MediaDailyNews, Wayne Friedman - Monday, April 28, 2025
The film had an average national TV ad spend, but analysts we ...
- Charter: Flat Q1 Revenue, Positive Linear Streaming News?
Television News Daily, Wayne Friedman - Friday, April 25, 2025
For the better part of a year now, Charter made a b ...
- ESPN's Streaming 'Flagship' Is Coming: Scoring For 2025?
TV Watch, Wayne Friedman - Friday, April 25, 2025
One key piece of the puzzle is adding in "short-form" video conten ...
- NBCU Q1 Ad Spend Sinks 7%, Peacock Grows 2.5%
Television News Daily, Wayne Friedman - Thursday, April 24, 2025
Overall media revenue inched up 1.1% to $6.4 billion, with cash fl ...
- YouTube: 20 Trillion Videos, Top 12% TV Viewing Share - What's Next?
TV Watch, Wayne Friedman - Thursday, April 24, 2025
YouTube has a higher valuation than media companies, but it continues ...
- CTV Campaign Brand Reach: Lots Of Room To Grow
Advanced TV Insider, Wayne Friedman - Wednesday, April 23, 2025
Innovid estimates the average campaign reach across its 95 million TV househol ...
- Streaming TV Spend Sinks 26% To $493M, Disney+ Grows
Television News Daily, Wayne Friedman - Wednesday, April 23, 2025
Disney+ is one of the few streaming brands that has raised i ...
- Video Podcasts On Prime Time TV? Netflix Thinks So
TV Watch, Wayne Friedman - Wednesday, April 23, 2025
Netflix believes there can be a difference in its content from YouTub ...