- Slam Dunk: NBA Ratings Soar For ESPN, ABC
MediaDailyNews, Wayne Friedman - Wednesday, May 21, 2008
When it comes to sports, TV ratings are soaring--especially for the NB ...
- Cable's Slow-Moving Addressable Ad Efforts Could Be Bypassed By Car Advertisers
TV Watch, Wayne Friedman - Wednesday, May 21, 2008
For some time now the cable industry has been running the gauntl ...
- Motorola: Young Adults Influence Key Tech Decisions
MediaDailyNews, Wayne Friedman - Tuesday, May 20, 2008
Consumer media equipment company Motorola says young adults are influencing their parent ...
- 'Smackdown': MyNetwork TV Goes To The Mat
MediaDailyNews, Wayne Friedman - Tuesday, May 20, 2008
In looking to give a boost to its new wrestling series, MyNetwork ...
- ABC Grabs Sundays This Season, But Ratings Drop
MediaDailyNews, Wayne Friedman - Tuesday, May 20, 2008
ABC won the last Sunday of the season, but showed ratings th ...
- 15% Ratings Decline? No Problem: Pick A Response
TV Watch, Wayne Friedman - Tuesday, May 20, 2008
Broadcast erosion this year is more like chunks of land falling in ...
- Digital Change in '09 Will Boost Cable, But Increase Competition
MediaDailyNews, Wayne Friedman - Monday, May 19, 2008
Multichannel video retailer providers, especially traditional cable system operators, will have fi ...
- May Sweeps: ABC Takes Thursdays
MediaDailyNews, Wayne Friedman - Monday, May 19, 2008
The May sweeps continued to lumber to a conclusion -- with networ ...
- Fox Cuts Commercials, But Not Price
TV Watch, Wayne Friedman - Sunday, May 18, 2008
Just when you thought the upfronts were going to be head-scratching ...
- Drama Unfolding: Fox Cuts Ad Time In Half For New Shows
MediaDailyNews, Wayne Friedman - Friday, May 16, 2008
Fox will make a bold advertising move this fall for a coup ...
- CBS Expands Digital Empire, Buys CNET
MediaDailyNews, Wayne Friedman - Friday, May 16, 2008
CBS will broaden its Internet-owned business with an agreement to buy CN ...
- Upfront: Fox Launches 2 Fall Shows
MediaDailyNews, Wayne Friedman - Friday, May 16, 2008
Like CBS the day before, Fox offered up a more traditional programmi ...
- Finding Young Viewers For Late Night: Can Fallon Save The Day?
TV Watch, Wayne Friedman - Friday, May 16, 2008
Think about Jimmy Fallon, late night DVR playback, and how Internet streami ...
- Upfront: CBS Bets On Comedy, Crime Shows
MediaDailyNews, Wayne Friedman - Thursday, May 15, 2008
CBS is going back to what it does best--coming up with n ...
- Magna Global: NBC Upfront Gets Higher Marks Than Rivals
MediaDailyNews, Wayne Friedman - Thursday, May 15, 2008
So far during this upfront presentation season, NBC gotten a big thumbs- ...
- TV Upfronts: Two Jimmys, One Party -- And Little Excitement
TV Watch, Wayne Friedman - Thursday, May 15, 2008
Now late-night TV will have two Jimmys -- Kimmel and Fallon. Shouldn ...
- ABC Trumpets Advertising Value Index During Upfront
Marketing Daily, Wayne Friedman - Wednesday, May 14, 2008
[Strategy] As ABC unveiled a slimmer slate of fall shows during i ...
- Upfront: ABC Trumpets Advertising Value Index
MediaDailyNews, Wayne Friedman - Wednesday, May 14, 2008
As ABC unveiled a slimmer slate of fall shows during its upfro ...
- Upfront: ABC To Debut 4 New Shows, 'Life On Mars' Big Drama
MediaDailyNews, Wayne Friedman - Wednesday, May 14, 2008
Due to the writers' strike interruption, ABC will debut four new sho ...
- Upfront: CW Trims to Five Nights A Week, Adds Three New Shows
MediaDailyNews, Wayne Friedman - Wednesday, May 14, 2008
After a tough season, the CW will launch three new shows--two dram ...
- CW's Leasing Sunday Night Time Slots
TV Watch, Wayne Friedman - Wednesday, May 14, 2008
To some TV programmers, CW selling off its entire Sunday night prime-ti ...
- Upfront: NBC Retains, Adds To Branded Entertainment Deals
MediaDailyNews, Wayne Friedman - Tuesday, May 13, 2008
The upfront process has started for NBC--at least in terms of so ...
- Long-Awaited: Jimmy Fallon Takes 'Late Night' Reins
MediaDailyNews, Wayne Friedman - Tuesday, May 13, 2008
Saving one high-profile announcement for upfront week, NBC revealed that former "Saturd ...
- Viewers Favor Product Placement Over Commercials -- But What's The Tipping Point?
TV Watch, Wayne Friedman - Tuesday, May 13, 2008
A new poll by Entertainment Weekly shows three out of four ...
- CW Sells Off Sunday Night To MRC
MediaDailyNews, Wayne Friedman - Monday, May 12, 2008
Looking to cut back its ailing programming efforts, CW has made ...
- Tribune Gets Mixed 1Q Report: TV Revs Up, Newspapers Dive
MediaDailyNews, Wayne Friedman - Monday, May 12, 2008
Tribune Corp. is still mired in financial problems--but there was good ne ...
- TV Upfront's Bonfire: Ringing Five Alarms
TV Watch, Wayne Friedman - Monday, May 12, 2008
The upfront is here -- because we smell the smoke of number-crunchi ...
- Cablevision Revs Up 10%, Co. In Action Mode
MediaDailyNews, Wayne Friedman - Friday, May 9, 2008
Cablevision Systems continues to grow its revenues--up 10.1% to $1.72 billion ...
- MGM Grand/Foxwoods Campaign Uses TV Remotes To Enhance Ads
MediaDailyNews, Wayne Friedman - Friday, May 9, 2008
Backchannelmedia has started a campaign for new Horizon Media advertising client M ...
- NBC Makes A Leap To 24-Hour Local News Channel
TV Watch, Wayne Friedman - Friday, May 9, 2008
You can easily make a case that the Internet and other digit ...