- TBS: Pitches Conan For Emmy Pre-Debut
MediaDailyNews, Wayne Friedman - Tuesday, June 8, 2010
TBS has found a new way market a TV show: Pitch ...
- Broadcast Regulars Dip, 'Comic' Gets Modest Laughs
MediaDailyNews, Wayne Friedman - Tuesday, June 8, 2010
Broadcast networks' first big scripted salvo into the summer season was mo ...
- No More "Sorry": Let Advertisers And Viewers Decide About Cable's Salty Words
TV Watch, Wayne Friedman - Wednesday, June 9, 2010
Cursing on cable? Incredible! Apologizing for it? Why? MTV recorded some 1 ...
- Magna Global: Online Ads To Top $100 Bil By 2015
MediaDailyNews, Wayne Friedman - Monday, June 7, 2010
Worldwide online advertising will continue to outpace traditional advertising revenues this yea ...
- Smoking Mad: ANA Files Briefs To Challenge Tobacco Ad Ruling
MediaDailyNews, Wayne Friedman - Monday, June 7, 2010
The Association of National Advertisers says restrictions on tobacco advertising violate fr ...
- NBA, NHL Register Hit Goal: Solid Numbers
MediaDailyNews, Wayne Friedman - Monday, June 7, 2010
Good news if you are a TV network with a major spor ...
- Crackle takes a crack at the world
Raw, Wayne Friedman - Tuesday, June 8, 2010
Crackle, the Sony Pictures Entertainment's U.S.-based Hulu wannabe, is going international ̵ ...
- Upfront Wheeling And Dealing -- But Not Always By The Numbers
TV Watch, Wayne Friedman - Tuesday, June 8, 2010
What's the real upfront deal? Is one network getting a 7.5% pri ...
- Upfront: CW Grabbed 7.5% Ad Increase, CBS Expects To Match Fox Numbers
MediaDailyNews, Wayne Friedman - Friday, June 4, 2010
The CW copied what Fox did during the first part of t ...
- Big NBA Rivalry Scores More Fans
MediaDailyNews, Wayne Friedman - Friday, June 4, 2010
The big NBA Finals Boston Celtics-Los Angeles Lakers rivalry hasn't disappointed. ...
- Cable Vies For Another High-Rated Summer -- But So Do Others
TV Watch, Wayne Friedman - Monday, June 7, 2010
Cable networks are always thinking about summer programming --but increasingly, so ...
- Rival Nets Angry At Fox For Upfront Pricing
MediaDailyNews, Wayne Friedman - Thursday, June 3, 2010
Media executives say Fox could have set pricing for its upfront invento ...
- Revolving Door: Lifetime Hit By More Exec Departures
MediaDailyNews, Wayne Friedman - Thursday, June 3, 2010
More changes at Lifetime -- now its top marketing executives have departe ...
- Toyota, BP: Two Different Takes On Advertising While Under Media Scrutiny
TV Watch, Wayne Friedman - Friday, June 4, 2010
Good news or bad news? When do you stop and start yo ...
- ABC May Start Online TV Subs
MediaDailyNews, Wayne Friedman - Wednesday, June 2, 2010
Testing the waters for the next wave of Internet video services, A ...
- Berwick Upped To Bravo President
MediaDailyNews, Wayne Friedman - Wednesday, June 2, 2010
Rewarded for big growth at Bravo, Frances Berwick has been promoted ...
- NBC Rings AT&T, Gets 'Dial *' Tone
MediaDailyNews, Wayne Friedman - Wednesday, June 2, 2010
Continuing to experiment in the Web-TV series space, NBC Universal has launch ...
- Versus is cable's best rated network – for one June Wednesday anyway
Raw, Wayne Friedman - Thursday, June 3, 2010
TV executives can sometimes forget what one TV series - – actual ...
- This Strong Upfront Like Older Markets, With One Big Difference: Price
TV Watch, Wayne Friedman - Thursday, June 3, 2010
We have all heard the projections -- that this upfront feels li ...
- Upfront TV Ad Market Moving Fast, Fox Sells Out A Big Chunk
MediaDailyNews, Wayne Friedman - Tuesday, June 1, 2010
The TV upfront advertising market is moving fast and furious, with F ...
- TNT, Curves' 'Woman Challenge' Push Health, Character Bonding
MediaDailyNews, Wayne Friedman - Tuesday, June 1, 2010
Looking to boost its female-driven drama in the important summer cable viewi ...
- 'Lost' Finale Found Fantastic Brand Recall Numbers
MediaDailyNews, Wayne Friedman - Tuesday, June 1, 2010
Here's another reason to advertise in a series-ending TV show -- big-ti ...
- Breaking Another Broadcast Rule: Cross-Promoting Another Network's Shows?
TV Watch, Wayne Friedman - Wednesday, June 2, 2010
If, as they say, TV networks' most valuable marketing tool is the ...
- That Pesky DVR Is Now Killing Off Bigger Pieces Of The TV Industry
TV Watch, Wayne Friedman - Tuesday, June 1, 2010
The DVR has been blamed for a lot, from the demise ...