- Aterian Names Cynthia Williams To Board, Third New Member In Two Months
Email Marketing Daily, Ray Schultz - Friday, April 1, 2022
Board member Greg Petersen was to step down effective Friday. ...
- Apple And Meta Gave User Data To Hackers Pretending To Be Law Enforcement Officers: Report
Around the Net in Email, Ray Schultz - Thursday, March 31, 2022
Apple Inc. and Facebook parent Meta Platforms Inc. allegedly provided data ...
- Bagging Traffic: Brands Rely Mostly On Earned Sources Like Email, But Use More Paid
Email Insider, Ray Schultz - Thursday, March 31, 2022
Brands spent more on paid sources in 2021, but earned/unpaid still driv ...
- Consumers Don't Want To Be Seen As Consumers, Study Finds
Email Marketing Daily, Ray Schultz - Thursday, March 31, 2022
Shoppers want to be treated as individuals, and will share data ...
- MeritB2B Changes Name To Anteriad In Rebranding
Email Marketing Daily, Ray Schultz - Thursday, March 31, 2022
The company acquired True Influence in late 2021, one of three rece ...
- BEE Changes Its Free Email Design Offering
Email Marketing Daily, Ray Schultz - Thursday, March 31, 2022
Companies will now set up one free account instead of countless tri ...
- Problems That Can Derail A/Bn Email Testing
Around the Net in Email, Ray Schultz - Wednesday, March 30, 2022
A/Bn testing is an old and reliable tool and can help ...
- The Finest: Thrive Market And Sephora Rated Best At Personalization
Email Insider, Ray Schultz - Wednesday, March 30, 2022
Fabletics is out front in email personalization, with Sephora right behind i ...
- Tinder Miniseries Wins ANA's Diamond ECHO Award
Email Marketing Daily, Ray Schultz - Wednesday, March 30, 2022
The Huggies campaign won the gold ECHO for email, and CRM/Customer Loyal ...
- B2B Content Consumption Booms, With eBooks In First Place
Email Marketing Daily, Ray Schultz - Wednesday, March 30, 2022
Overall content registrations grew by more than 9% last year, NetLine repo ...
- Advice For Eyecare Marketers On How To Leverage Their Email List
Around the Net in Email, Ray Schultz - Tuesday, March 29, 2022
Email marketing is a natural fit for Eyecare brands, but it tak ...
- Double Whammy: How Email Senders Have Been Hit By Apple MPP And GDPR
Email Insider, Ray Schultz - Tuesday, March 29, 2022
Two-thirds of email marketers say their strategies have been impacted by M ...
- SMBs Lack Cyber Protection, Many Think They're Too Small To Need It, Study Finds
Email Marketing Daily, Ray Schultz - Tuesday, March 29, 2022
Over half of SMBs don't have protection, but many are taking measur ...
- CRM Platform Optimove Acquires Mobile Firm Kumulos
Email Marketing Daily, Ray Schultz - Tuesday, March 29, 2022
The purchase of the Scotland-based company will allow Optimove to expand i ...
- Experiential Spending Is Recovering Faster Than Retail: NPD
Email Marketing Daily, Ray Schultz - Tuesday, March 29, 2022
Merchandise sales have exceeded those of 2019, but show a certain flatnes ...
- How To Use Both Tactical And Strategic Marketing
Around the Net in Email, Ray Schultz - Monday, March 28, 2022
Tactical and strategic marketing each have their uses. But which is bes ...
- Big Bang Budgets: Firms Plan To Spend More On Martech This Year
Email Insider, Ray Schultz - Monday, March 28, 2022
Email platforms are among the top three platforms brands plan to inve ...
- Braze Groups New And Existing Tools In Bid To Help Clients Use First-Party Data
Email Marketing Daily, Ray Schultz - Monday, March 28, 2022
Braze for Commerce helps brands deliver contextually relevant experiences, the company s ...
- Legendary Direct Marketer Joe Sugarman Dies At 83
Email Marketing Daily, Ray Schultz - Monday, March 28, 2022
Sugarman sold BluBlocker sunglasses in early TV infomercials, and was known f ...
- Emailsforce Debuts Email Platform For SMBs
Email Marketing Daily, Ray Schultz - Monday, March 28, 2022
Features of the platform include a new interface and a new ema ...
- Google Rolls Out Notification Control Feature For Gmail Users
Around the Net in Email, Ray Schultz - Friday, March 25, 2022
Google is offering a feature that allows Gmail users to pause notifications ...
- True Believer Email: Brands Pull Higher ROI By Mentioning Black, LGBTQ Events
Email Insider, Ray Schultz - Friday, March 25, 2022
Emails and texts that talked about these themes scored higher ROI a ...
- Hiver Adds Live Chat Option For Use in Gmail
Email Marketing Daily, Ray Schultz - Friday, March 25, 2022
Users can work within Gmail and avoid the need to switch too ...
- Ageism Is: Older People Often Depicted In Marketing As Declining, Study Finds
Email Marketing Daily, Ray Schultz - Friday, March 25, 2022
Older people want to be depicted in ads as vital people w ...
- Teenagers Arrested In UK For Okta, Microsoft Corp. Hacks
Email Marketing Daily, Ray Schultz - Friday, March 25, 2022
The seven suspects were released and have not been charged. The hac ...
- Evergreen Email Marketing Ideas
Around the Net in Email, Ray Schultz - Thursday, March 24, 2022
There’s no secret to successful email marketing—except one: You have to p ...
- Speaking My Language: Shoppers Say Product Info They Get Is Mostly Good
Email Insider, Ray Schultz - Thursday, March 24, 2022
Consumers are mostly satisfied with product information they get through various channel ...
- Hero Digital Names Erin Lynch As Chief Creative Officer
Email Marketing Daily, Ray Schultz - Thursday, March 24, 2022
Lynch previously served as senior vice president, executive creative director at R ...
- Consumers Want In-Depth Personalization, Executive Says
Email Marketing Daily, Ray Schultz - Thursday, March 24, 2022
3radical CEO Michael D. Fisher says personalization needs to reflect motivation a ...
- LinkedIn Adds A Newsletter Feature
Around the Net in Email, Ray Schultz - Wednesday, March 23, 2022
LinkedIn has added a feature to Company Pages that allows brands ...
