- Marketers Are Overwhelmed By Martech, Study Finds
Email Marketing Daily, Ray Schultz - Monday, April 11, 2022
Most lack the technical ability to deploy new technology, Clevertouch reports. ...
- ProtonMail Acquires SimpleLogin, Email Privacy Service
Email Marketing Daily, Ray Schultz - Monday, April 11, 2022
Consumers can use SimpleLogin to create an email alias when signing ...
- Why Email Marketing Still Has It
Around the Net in Email, Ray Schultz - Friday, April 8, 2022
Email marketing is measurable and easy to use compared with that tren ...
- Targets Of Interest: Consumers Are Wary As Brands Adopt Advanced Personalization
Email Insider, Ray Schultz - Friday, April 8, 2022
Advanced retailers are using such tools as email sent-time optimization, Sailthru a ...
- Sitecore Integrates Features From Firms Acquired In 2021
Email Marketing Daily, Ray Schultz - Friday, April 8, 2022
Sitecore is adding six languages to its Sitecore Send email platform. ...
- Data Axle Hires Colin Anderson As GM Of Apogee Co-Op Database
Email Marketing Daily, Ray Schultz - Friday, April 8, 2022
Anderson, who has served at Wintermind and Wiland, will manage a co-operati ...
- Constant Contact Finalizes Purchase Of Vision6, Australian Email Software Firm
Email Marketing Daily, Ray Schultz - Friday, April 8, 2022
The purchase follows last's year spinoff of Constant Contact as a stand-alo ...
- Kaseya Halts Support For Moscow-Based Kaspersky
Around the Net in Email, Ray Schultz - Thursday, April 7, 2022
Kaseya, an MSP platform provider, is dumping Moscow-based Kaspersky after the U. ...
- First-Party Hearty: Brands Race To Get Ready For Loss Of Cookies
Email Insider, Ray Schultz - Thursday, April 7, 2022
Only 6% of brands now rely exclusively on first-party data. But mo ...
- Validity Acquires Email Campaign Platform MailCharts
Email Marketing Daily, Ray Schultz - Thursday, April 7, 2022
MailCharts provides brands with insights into performance of competitive emails. ...
- Marketers Are Making Decisions Based On Stale Data: Study
Email Marketing Daily, Ray Schultz - Thursday, April 7, 2022
Almost a third of captured events change their definition within six month ...
- Neustar And Catalina Integrate Platforms To Help CPGs Reach Customers
Email Marketing Daily, Ray Schultz - Thursday, April 7, 2022
The partnership will enable CPG brands to measure the impact of the ...
- A Guide To Embedding Images In Emails
Around the Net in Email, Ray Schultz - Wednesday, April 6, 2022
There’s no question that images drive consumer engagement when used in email ...
- Jittery Gen Z: They're Quick To Jump When Faced With Bad Service
Email Insider, Ray Schultz - Wednesday, April 6, 2022
Gen X and Baby Boomers are more willing to give brands ...
- Campaign Monitor Expands Beyond Email With New SMS Tool
Email Marketing Daily, Ray Schultz - Wednesday, April 6, 2022
U.S. consumers rank email and text as their most preferred channels f ...
- Salesforce Unveils Service, Marketing Cloud Enhancements Driven By AI
Email Marketing Daily, Ray Schultz - Wednesday, April 6, 2022
One new tool allows email marketers to shift from using the op ...
- Emailable Acquires Email Checker
Email Marketing Daily, Ray Schultz - Wednesday, April 6, 2022
UK-based Email Checker provides verification services. It has offices worldwide. ...
- Google Adds 'Notifications' To App
Around the Net in Email, Ray Schultz - Tuesday, April 5, 2022
Google appears to be adding a “Notification” tab to its search app ...
- The Take On Intent Data: Most Firms Are Good At Using It
Email Insider, Ray Schultz - Tuesday, April 5, 2022
The biggest challenge is creating an overall strategy, Ascend2 reports. ...
- Cytrio's Compliance Platform Now Includes GDPR
Email Marketing Daily, Ray Schultz - Tuesday, April 5, 2022
The company's tool for helping mid-market firms comply with CCPA and oth ...
- Salesforce Acquires Privacy Compliance Firm Phennecs
Email Marketing Daily, Ray Schultz - Tuesday, April 5, 2022
Phennecs helps brands comply with such laws as GDPR, CCPA and HIPA ...
- Low-Cost Digital Marketing Suite Offered To Local Businesses
Email Marketing Daily, Ray Schultz - Tuesday, April 5, 2022
Hoursmap also provides a higher-priced plan for firms that seek to outsour ...
- UK Consumers Demand Hyper-Personalization, Study Finds
Around the Net in Email, Ray Schultz - Monday, April 4, 2022
Most UK consumers want tailored product suggestions based on their preferences, eConsultan ...
- Red And Blue Algorithms: Study Finds Political Bias In How Major ESPs Decide What Spam Is
Email Insider, Ray Schultz - Monday, April 4, 2022
Gmail, Outlook and Yahoo each display bias when sending emails into t ...
- ActiveCampaign And Slack Team Up To Support The Customer Experience
Email Marketing Daily, Ray Schultz - Monday, April 4, 2022
Each company is offering discounts to clients of the other firm ...
- Mailchimp Hit By Data Attack Affecting Cryptocurrency Clients
Email Marketing Daily, Ray Schultz - Monday, April 4, 2022
Employee credentials were compromised, but the firm says it swiftly terminated acce ...
- Mastercard Completes Dynamic Yield Purchase
Email Marketing Daily, Ray Schultz - Monday, April 4, 2022
Dynamic Yield is now part of Mastercard's Data & Services unit, whi ...
- Teriyaki Madness Makes Best Of Email Blunder
Around the Net in Email, Ray Schultz - Friday, April 1, 2022
A glitch at Teriyaki Madness informed 8,300 customers that they had w ...
- The Best Test: Who Are The Top Email Service Providers For B2C?
Email Insider, Ray Schultz - Friday, April 1, 2022
Forrester lists 13 suppliers, and gives reasons for their inclusion. But a ...
- Malware Is The Top Cyber Concern, But Firms Also Worry About The Mobile Workforce
Email Marketing Daily, Ray Schultz - Friday, April 1, 2022
Over a fourth of executives do not trust their own company wi ...
