- Chicago Station Tries New Route For Traffic Reporter
TVBlog, David Goetzl - Wednesday, March 16, 2011
Well into refashioning its morning show, the CBS station in the Win ...
- Joe Uva To Leave Univision
MediaDailyNews, David Goetzl - Monday, March 14, 2011
Just as Univision Communications targets an influx of ad dollars from ...
- Google Online Buying System a Boon for DR Advertisers
TVBlog, David Goetzl - Tuesday, March 15, 2011
Direct-response marketers that are unaware of an option offered by the Goog ...
- Marketers Can't Win Against Sports Leagues
TVBlog, David Goetzl - Monday, March 14, 2011
Advertisers need sports content, which is mostly consumed live, maybe more th ...
- Nat Geo Wild Set to Make Noise in Year 2
MediaDailyNews, David Goetzl - Friday, March 11, 2011
Year-old Nat Geo Wild will air "Dog Whisperer with Cesar Millan," t ...
- 'Bassmaster' Series Swims To Outdoor Channel
MediaDailyNews, David Goetzl - Thursday, March 10, 2011
The Outdoor Channel has acquired rights to rerun B.A.S.S. fishing shows abo ...
- Nielsen: ADS Penetration Records Small Rise
MediaDailyNews, David Goetzl - Wednesday, March 9, 2011
In its battle to out-compete local cable for ad dollars, the T ...
- McSlarrow Named President, Comcast/NBCU, Washington
MediaDailyNews, David Goetzl - Wednesday, March 9, 2011
Kyle McSlarrow, who recently left as head of the largest cable indust ...
- CBS Takes Aim At Newspapers With Local Websites
TV Watch, David Goetzl - Thursday, March 10, 2011
t makes sense that CBS CEO Leslie Moonves wants to make h ...
- "Greatest Movie Ever Sold" Sure Hit on Madison Avenue and Beyond
TVBlog, David Goetzl - Thursday, March 10, 2011
The crazy-like-a-fox Morgan Spurlock, known best for his McDonald's-assaulting turn in "Sup ...
- TWC Launches Aggressive Marketing To Draw Video Customers
MediaDailyNews, David Goetzl - Tuesday, March 8, 2011
Comcast has invested heavily in trying to lure new customers. DirecTV h ...
- Warner Streams Movies Via Facebook, Sells Apps On Apple
MediaDailyNews, David Goetzl - Tuesday, March 8, 2011
A Goldman Sachs analyst said that Warner Bros.' deal to begin streami ...
- Alcohol Advertising and Young People: What is the Right Mix?
TVBlog, David Goetzl - Wednesday, March 9, 2011
Alcohol marketers and networks owned by Disney, Viacom and News Corp. sure ...
- 'Men' To Man: Sheen Fired From CBS Series
MediaDailyNews, David Goetzl - Monday, March 7, 2011
After several weeks of incendiary comments, Charlie Sheen has been removed fr ...
- CBS Champions Market-Hubs, Promotes Cross-Platform
MediaDailyNews, David Goetzl - Monday, March 7, 2011
CBS CEO Leslie Moonves said the company's initiative to create online hu ...
- Viacom Research Investment Recharges Nets, Shows
MediaDailyNews, David Goetzl - Monday, March 7, 2011
Viacom CEO Philippe Dauman reiterated Monday how the company's commitment to resear ...
- Lovinger Takes Sales Reins At NBCU's Telemundo
MediaDailyNews, David Goetzl - Monday, March 7, 2011
MTV executive Dan Lovinger will take over sales at NBCUniversal's Telemundo. ...
- If LeBron Really Did It, Entertainment Execs Prone Also
TVBlog, David Goetzl - Tuesday, March 8, 2011
Did LeBron James really start weeping? No way. Not the cocksure Mia ...
- Character Study: 'Hot' Star Writes 'Woman's Day' Column
MediaDailyNews, David Goetzl - Friday, March 4, 2011
Woman's Day will be integrated into several episodes of the comedy h ...
- HBO Pushes Service Cross-Platform 'Everywhere'
MediaDailyNews, David Goetzl - Friday, March 4, 2011
HBO is increasing its commitment to its service, allowing subscribers to acce ...
- Mediacom Goes Private
MediaDailyNews, David Goetzl - Friday, March 4, 2011
Cable operator Mediacom is now a private company. Shareholders overwhelmingly approved t ...
- U.K. Lifts Product Placement Ban
TVBlog, David Goetzl - Monday, March 7, 2011
In the 1950s, an actor welcomed audiences to a program with "Go ...
- Redbox To Launch Online Streaming, Preferring Films
Marketing Daily, David Goetzl - Friday, March 4, 2011
While Netflix continues to add opportunities to stream TV episodes, Redbox m ...
- Cable Has Banner Year: $27B In '10 Ad Spend
MediaDailyNews, David Goetzl - Thursday, March 3, 2011
The Cabletelevision Advertising Bureau said combined ad spending for national and loc ...
- Redbox To Launch Online Streaming, Prefers Films
MediaDailyNews, David Goetzl - Thursday, March 3, 2011
While Netflix continues to add opportunities to stream TV episodes, Redbox m ...
- Entravision: Retrans Grows TV Dollars, Radio Up
MediaDailyNews, David Goetzl - Thursday, March 3, 2011
Even with a stronger economy, Entravision, which operates a slew of Univisi ...
- CBS, NFL Tackle Rights Fees
TVBlog, David Goetzl - Friday, March 4, 2011
A while back, CBS sports chief Sean McManus recounted a conversation wi ...
- Cablevision Utilizes iPad: Adds TV Lineup, Grows VOD
MediaDailyNews, David Goetzl - Wednesday, March 2, 2011
By the end of the month, Cablevision will allow subscribers to vi ...
- Discovery's App Is 'Watching' TV, Social Media
MediaDailyNews, David Goetzl - Wednesday, March 2, 2011
As networks look for more ways to enable conversations between their viewer ...
- Knight Time: No More Bully, Just Mild-Mannered Bob
TVBlog, David Goetzl - Thursday, March 3, 2011
With his role as an ESPN analyst, look no further than B ...