- Did The Obama Campaign Send Too Much Email?
Show Daily, David Goetzl - Tuesday, December 11, 2012
Did the Obama campaign send too much email? Toby Fallsgraff, who r ...
- 'Hell Yea' Obama Campaign Email Worked
Show Daily, David Goetzl - Tuesday, December 11, 2012
Toby Fallsgraff, who oversaw the Obama campaign's email efforts, said the campai ...
- Go Test Young Men And Women
Show Daily, David Goetzl - Tuesday, December 11, 2012
Toby Fallsgraff, who oversaw the 2012 Obama campaign's email efforts, said wi ...
- Big Data Not New, Just Moving Faster
Show Daily, David Goetzl - Tuesday, December 11, 2012
Faisal Chughtai, an investment banker at JP Morgan Chase, who focuses ...
- Start-Up Might Build Engagement In Gmail
Show Daily, David Goetzl - Tuesday, December 11, 2012
The start-up PhilterIt gathers all email from a particular marketer in Gmai ...
- Up To 60% Of Email Opened On A Mobile Device
Show Daily, David Goetzl - Tuesday, December 11, 2012
At the MediaPost Email Insider Summit, Dan Quintero, founder of AdStack, sa ...
- Big Data Can Bring Holy Grail Of Marketing
Show Daily, David Goetzl - Tuesday, December 11, 2012
At the MediaPost Email Insider Summit on Tuesday, the question arose w ...
- Acxiom's Baker Jokes About Sin City
Show Daily, David Goetzl - Tuesday, December 11, 2012
Nice retort from Acxiom's David Baker at the MediaPost Email Insider Summi ...
- Better Email Engagement Metrics Needed
Show Daily, David Goetzl - Tuesday, December 11, 2012
At the MediaPost Email Insider Summit, Experian CheetahMail's Spencer Kollas echoed though ...
- Defining What An 'Inactive' Is Could Be Beneficial
Show Daily, David Goetzl - Tuesday, December 11, 2012
Innovyx CEO Derek Harding suggested the email industry could benefit from defini ...
- Samson: Data Not Creepy If It Leads To Relevant Messaging
Show Daily, David Goetzl - Tuesday, December 11, 2012
So, people get freaked out when they feel an email marketer kno ...
- Obama Campaign Email Efforts Marked By Continual Testing
Show Daily, David Goetzl - Tuesday, December 11, 2012
A hallmark of the Obama campaign's email program was its non-stop emphas ...
- Big Data Can Be 'Big-Time Data'
Show Daily, David Goetzl - Tuesday, December 11, 2012
Big Data opens huge opportunities for email marketers to better target consumer ...
- DVRs Might Prompt Networks To Sell Ads In Programs
TVBlog, David Goetzl - Tuesday, December 11, 2012
In New York, Cablevision has been running an overlay on-screen as dra ...
- Hearst Buys Stake In NorthSouth Productions
MediaDailyNews, David Goetzl - Friday, December 7, 2012
Hearst Corp. has secured a half-stake in NorthSouth Productions. A reality produce ...
- Email Consumption Soars On Mobile
Online Media Daily, David Goetzl - Friday, December 7, 2012
There is ample research about emails increasingly being opened on mobile device ...
- Stewart: Summit To Offer Food For Thought
Show Daily, David Goetzl - Monday, December 10, 2012
As the Email Insider Summit begins, Trendline Interactive's Morgan Stewart, the emce ...
- Shumeyko: A Customer Spring Has Emerged
Show Daily, David Goetzl - Monday, December 10, 2012
Evan Shumeyko, the Global Director of CRM for OgilvyOne, is delivering t ...
- People Share Personal Data On Email, A Boon For Email Marketers
Show Daily, David Goetzl - Monday, December 10, 2012
Ogilvy's Evan Shumeyko says 82% of individuals are comfortable sharing personal da ...
- Data Shows Young Professionals Will Trade Data For Cash
Show Daily, David Goetzl - Monday, December 10, 2012
Why will people offer data? Evan Shumeyko, the Global Director of C ...
- Email Offers Platform For Consumers To Share Information
Show Daily, David Goetzl - Monday, December 10, 2012
OgilvyOne's Evan Shumeyko says email provides touchpoints that can be far mo ...
- Kordek Get Into "The Spirit of Social"
Show Daily, David Goetzl - Monday, December 10, 2012
Trendline Interactive's Andrew Kordek at the Email Insider Summit cites a tre ...
- Trends Are Coming Fast At Email Summit
Show Daily, David Goetzl - Monday, December 10, 2012
At the Email Insider Summit panel entitled "25 Trends In 25 Minutes ...
- Thoughts On Email Relevancy
Show Daily, David Goetzl - Monday, December 10, 2012
Nicole Delma, who works in email and database marketing at the Huffingt ...
- LivingSocial's Lovallo: Less Mail, Lower Revenues
Show Daily, David Goetzl - Monday, December 10, 2012
Relevancy vs. Frequency remains a frequent debate topic in email marketing. LivingSocial.com ...
- Silverpop's McDonald Breaks The Rule Early
Show Daily, David Goetzl - Monday, December 10, 2012
Didn't think it would work and it didn't. A social-media panel ...
- Silverpop's McDonald Only One To Use 'F' Word
Show Daily, David Goetzl - Monday, December 10, 2012
The moderator, the one running the show, was the only one ...
- Cisco Pins Social Site As Offering Opportunity
Show Daily, David Goetzl - Monday, December 10, 2012
Cisco is moving aggressively to experiment with social media sites beyond Facebo ...
- Email Debate Over Frequency Continues (Probably Always Will)
Show Daily, David Goetzl - Monday, December 10, 2012
Email marketers constantly debate how often to send email to potential ...
- Shumeyko: Data Capture Opportunities Give Email Advantage Over Social
Show Daily, David Goetzl - Monday, December 10, 2012
Evan Shumeyko, the Global Director of CRM for OgilvyOne, said Monday th ...