Danielle Oster is a veteran writer, editor, and journalist who has covered the marketing industry for over a decade. She lives with her dog and cat in Connecticut.
Articles by Danielle All articles by Danielle
- Pepsi Responds To 'Share A Coke' Revival With Food-Focused 'Share A Pepsi' in
Marketing Daily on
06/13/2025
Instead of including people's names on its limited-edition bottles, Pepsi bottles name foods like burgers, hot dogs and pizza.
- When Your Cat Starts Giving You Money Advice... in
Marketing Daily on
06/12/2025
MassMutual dramatizes financial stress so acute, a woman thinks she hears her pet say "compound growth potential."
- Travel Trend Study: Wary Consumers Still Booking Trips in
Marketing Daily on
06/12/2025
While 33% of consumers cite financial strain as a barrier to travel, three-fourths still plan to take a vacation this summer.
- Bissell Pet Foundation Celebrates Helping One Million Pets in
Marketing Daily on
06/11/2025
Campaign comes after the vacuum cleaner company launched a brand refresh with a new focus on clean-up of pet messes.
- The General Unites Shaq, T-Pain, And Bumblebee From 'Transformers' in
Marketing Daily on
06/11/2025
The campaign for the auto insurance company debuted this week and is running across TV, digital, and social channels.
- What Brands Lose By Ignoring The LGBT+ Market in
Marketing Daily - Top of the News on
06/10/2025
How about cultural relevance? The Gen Z audience? The message that you can really be yourself and own your own truth?
- DoorDash's 'BagMobile' Sets Out On Summer Tour in
Marketing Daily on
06/09/2025
A 15-foot vehicle designed to resemble the brand's red delivery bag will travel to Chicago, Miami and other cities.
- Indeed Hires Tech Marketing Vet As CMO in
Marketing Daily on
06/09/2025
The arrival of James Whitemore in the role follows former CMO Jessica Jensen joining LinkedIn in January.
- Pepsi Gives Dad A Grill Makeover For Father's Day in
Marketing Daily on
06/08/2025
Videos recognize "how the grill transcends cooking-it's where language, recipes, and family stories are passed down and Latin culture is celebrated."
- Michael J. Fox Calls On Viewers To Help Find Missing Gibson Guitar Icon in
Marketing Daily on
06/06/2025
Fox played the cherry-red instrument during pivotal scene in "Back To The Future."
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