Ad company Turn has been hit with a second lawsuit stemming from its use of a controversial "supercookie" tracking technology, which enabled the company … Read the whole story

Surprising, but true -- brand marketers are only now admitting they see the promise of first-party data in advertising and marketing campaigns. They say … Read the whole story

Google has rolled out a free, ad-supported music service that allows people to try Google Play Music without paying. The ad-supported radio service aims … Read the whole story

Little surprise from Nielsen's first look at weekly usage and reach of media devices and platforms: TV is still way ahead -- especially in … Read the whole story

Traditional search algorithms are based on queries that pull information from across the Web, but what if we were to redefine the concept and … Read the whole story