PolicyBlog
"Big technology companies like Facebook should not have free reign to impose their will on the market," Senator Amy Klobuchar says. Read the whole story
July marks the fifth consecutive month of U.S. ad market expansion, and is also up 15% vs. two years ago. Read the whole story
The ACLU, Center for Democracy & Technology, PEN America, Electronic Frontier Foundation and dozens of other groups are urging Apple CEO Tim Cook to … Read the whole story
Current owners with 4G LTE-capable model year 2019 and newer vehicles can migrate to the new network infrastructure once available. Read the whole story
Some conversions are more valuable than others. Expressing these values can help marketers optimize campaigns and evaluate performance based on goals that matter most … Read the whole story
Starting Aug. 20, the limited-ads version of HBO Max is free for new and existing customers on Cricket's $60-per-month unlimited plan. Read the whole story
On the pay-TV front, an actual gain for internet-delivered vMVPDs and lower losses for satellite and telco services helped offset higher losses in the … Read the whole story
- COMMENTARY
And YouTube now generates as much in ad revenue as Netflix does in subscription revenue. Read the whole story
- COMMENTARY
Video and TV products and services headlined Comparably's new list. Read the whole story
CTV revenue was up 280% to $20.9 million. It now accounts for 28% of all revenue . Read the whole story
The integration is an expansion of the firms' partnership and allows marketers to achieve real-time personalization in a privacy-compliant way, Merkle says. Read the whole story
COMMENTARYYext customers can now combine the support and search platforms to deliver answers, streamline resolution, and improve customer satisfaction. Read the whole story
The State of Digital Customer Experience Report found 40% of consumers are likely to leave cell phone, cable, utility or insurance companies for better … Read the whole story
The cross-platform analysis found that while ads in both print and digital news publications perform better than ads in social media channels, print ads … Read the whole story
- COMMENTARY
News publishers are among the top 20 website domains classified as "widely viewed." However, their content comprises 0.3% of what Facebook users see in … Read the whole story
Tool lets publishers assess how advertisers view the appropriateness of their inventory. Read the whole story
