This week's big social media news involved Instagram testing NFTs on its platform, followed by parent company Meta announcing future plans to do the same. Read the whole story
News that Netflix could launch an ad-supported option came via a company memo to employees, according to "The New York Times." Read the whole story
Ad revenue grew 9% to $1.3 billion in its latest quarter, primarily driven by Fox News Media and Tubi, with additional strong results expected … Read the whole story
Both the ad-free and ad-supported tiers of Discovery+ are now available through The Roku Channel. Read the whole story
Comscore saw "double digit" percentage revenue growth in its TV measurement business, which includes wins with Warner Bros. Discovery and Paramount Global, NBCU "certifying" … Read the whole story
"I think permanent bans just fundamentally undermine trust in Twitter as a town square where everybody can voice their opinion," Musk said. At the … Read the whole story
Dark patterns "involve obfuscation and a lack of clarity, with the likelihood or outcome of tricking consumers into making choices they don't necessarily intend," … Read the whole story
A new study by VidMob finds star power strongly drives ad engagement for Snap users. Ads that open with a celebrity spokesperson have view … Read the whole story
Nexstar's political advertising more than tripled -- up 340% to $23.7 million, which "reflects strong early mid-term election spending," according to Nexstar. The company's … Read the whole story
Consumers have sympathy for SMBs and the struggles they face, ActiveCampaign reports. Read the whole story
The study from the National Bureau of Economic Research argues that GDPR has reduced consumer app usage by a third. Read the whole story
The bottom 45% of TV viewers saw an average of 11 linear ads a day, or 6% of the total number of impressions. Read the whole story
Brittany Richter, chief operating officer, NP Digital U.S., talks about how to handle a massive growth spike. Read the whole story
The suit alleges Google has a monopoly on Android app distribution, requires app makers to pay fees to Google and locks them into Google's … Read the whole story
Prior to joining the company, Sgrizzi spent nearly three decades at Turner/WarnerMedia. Read the whole story
The travel issue was put in the spotlight by last week's news that the U.S. Supreme Court has drafted a decision to overturn Roe … Read the whole story
Smarter search optimization and tactics can sell items in stock, according to Lucidworks' data. Mismatched recommendations aren't the only reason shoppers leave the site … Read the whole story
Most say their consumer experience is more important than a brand's products and services. B2C and B2B customers now expect brands to earn their … Read the whole story