About a third of Americans now use voice assistants for purchasing. Siri is the dominant assistant used on mobile. Read the whole story
Leaked audio from 80 internal TikTok meetings to BuzzFeed in early June suggests China-based employees of ByteDance have repeatedly accessed nonpublic data about U.S. … Read the whole story
Just as Instagram tries out a suite of new age-verification tools for younger users on its platform, the popular social media network -- alongside … Read the whole story
Nexstar would secure a 75% equity stake, leaving former 50-50 co-owners Paramount Global and Warner Bros. Discovery each with 12.5% stakes. Read the whole story
The offer, available through Sept. 1, comes on the heels of new misinformation ad adjacency standards unveiled by GARM and the European Commission in … Read the whole story
Google unfairly manipulates people who create accounts into consenting to the collection and use of data, advocacy groups allege in a letter urging the … Read the whole story
Three new summer game shows coming to ABC prime time in July will bring the network's summer game show total to seven hours. Read the whole story
Direct-response advertising will "hold up better" through the economic slowdown that is expected to hit online advertising industry this year and into 2023. Read the whole story
Smart TV revenues saw growth of 10% to $16.63 billion. Due to component shortages, the average selling price of a smart TV set jumped … Read the whole story
The New York Attorney General is urging Google to stop showing anti-abortion centers to Maps users who search for local abortion clinics. Read the whole story
Media measurement company VideoAmp will now be integrated as "currency" into Mediaocean's software advertising and buying systems. Read the whole story
"The pandemic created a quickly evolving marketing landscape - pushing brands to shift away from IRL touch points to digital experiences and forcing them … Read the whole story
There is some "mismatch in consumer expectations" compared with retailers, as most consumers believe there will be less items on sale and lower discounts. … Read the whole story
This partnership brings influencer marketing into Rakuten Advertising's managed affiliate campaign strategies, and positions the company to introduce a fully integrated self-service influencer solution. Read the whole story
Influencers with less than 10,000 followers have seen the most growth in paid collaborations with brands. Read the whole story
Home organizing experts with their own Netflix series plug a new supplement line. Read the whole story
Favor, formerly known as the Pill Club, has launched an ad campaign stating, "They're coming for your abortion. Your birth control is next." Read the whole story
One example brands can try: offering the help of a brand ambassador who consults with shoppers as they view and virtually try on outfits. Read the whole story