It's time to rent permission-based email lists. With CPMs going down, they are cheaper than they were last summer, Worldata says. Read the whole story
Mapp Digital has introduced a new package of online marketing services. Read the whole story
It's already August, and brands have only a few weeks to get their back-to-school sales out. Read the whole story
A broad array of digital rights groups are gearing up to fight a Senate bill that could weaken current protections for Web platforms. Read the whole story
With offices in London, New York and Singapore, the Brand Learning practice helps clients with customer strategies, new operating models, process development, content and … Read the whole story