Monday, March 12, 2018
Email Insider
It might surprise you which areas perform best in email ROI. It's the print/publishing and charity sectors, according to a study by Adestra. Read the whole story
The EPA apparently did not notify staff scientists that a survey was coming, so some took it as spam. Read the whole story
Women of Email serendipitously reached 1,500 members last week on International Women's Day. Read the whole story
Email recipients are most likely to unsubscribe in late morning, and least likely after 5 p.m., and brands can benefit from a "long tail" … Read the whole story
Engagement is the top strategic objective for over half of all email marketers, Ascend2 finds in a study. Read the whole story
