Email Insider
by Ray Schultz, Columnist
Social leads in usage -- but not as a tool for measuring customer lifetime value, Retail Touchpoints reports. Read the whole story
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by Ray Schultz
LeadScoreApp's scoring technology allows B2B teams to target hot leads, Fastbase says. Read the whole story
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by Ray Schultz
Ironscales has named Matthew McNulty, formerly of KnowBe4, as SVP of worldwide sales. Read the whole story
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by Ray Schultz
CDR will oversee the group's email marketing and other digital fundraising activities. Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Consumers are finally paying attention to how brands use their data and many distrust how it is used. KPMG surveyed 1,000 North American consumers … Read the whole story