Email Insider
by Ray Schultz, Columnist
In general, personalized creative outpulls non-personalized creative by 84%, AKI Technologies reports. Read the whole story
by Ray Schultz
The purchase comes as SparkPost is in the process of being acquired by MessageBird. Read the whole story
by Ray Schultz
And most shoppers want to control access to their personal information, Invisibly reports. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
"Behavioral advertising generates profits by turning people into products and their activity into assets," the bill states. Read the whole story
by Wendy Davis
Apple is touting the iPhone as privacy-friendly in a new ad that takes direct aim at online tracking. Read the whole story
COMMENTARY
by Jim Yu
Every aspect of how people work, live, shop and relax has been changed due to COVID-19, and some of these trends are here to … Read the whole story