Footwear saw a 5% decline in average order value on Cyber Monday YoY, while Gifts & Floral and Sporting Goods saw an 8% increase in average order value, Bluecore reports. Read the whole story
Personalized marketing can build guest loyalty. But it has to be done in an anonymous way, Sojern says. Read the whole story
B2B firms can use the solution to improve visibility into traffic, the firm says. Read the whole story
Illinois residents are suing dating app Tinder and its parent company, Match Group, for allegedly violating an Illinois biometric privacy law that restricts companies' … Read the whole story
The metaverse activation is designed to engage Fortnite players through an NFL-inspired social hub, attract new and existing fans and creating interactive fan experiences … Read the whole story
Extended promotional offers were more widely used than deeper discounts, Toolkits reports. Read the whole story