Cleaning lists will improve open and click-through rates, and in two years time, it could save you from a huge EU fine. Read the whole story
Email marketers should take note of Instagram's rapid success, because email newsletters drive more frequent purchases when paired with social media according to a … Read the whole story
Email marketing technology company Emarsys announced an expansion of its services on Tuesday to include CRM data-driven advertising. Read the whole story
When you review the Web sites of email service providers, the most promoted email feature is frequently the ability to orchestrate customer journeys specific … Read the whole story