Friday, August 5, 2016
EuroMail
Two-thirds of us instantly delete anything with a subject line that doesn't appeal, so it's time to get working on words that work. Read the whole story
Zeta Interactive, the data-driven marketing company founded by John Sculley and David Steinberg, announced Thursday the acquisition of Acxiom's email services unit, Acxiom Impact. Read the whole story
New data released this week points to where Mandrill developers fled after MailChimp's closure of the free email development platform, revealing what platforms received … Read the whole story
- COMMENTARY
Within organizations, the email marketer is often considered just an an order taker -- a means to deliver a message that others have already … Read the whole story
