Millennials' best-kept secret is that email is their preferred means of contact with brands. The second-best-kept secret is that the love affair is deepening. Millennials' love of email for brand … Read the whole story
LinkedIn unveiled Sponsored InMail on Wednesday, a self-service marketing solution that helps digital marketers engage with target audiences on LinkedIn with personalized messages that … Read the whole story
Some Yahoo employees knew as far back as 2014 about a massive data breach that exposed the personal information of up to 500,000 account … Read the whole story
Messaging apps like Facebook Messenger, What's App, Kik and Line are gaining in popularity, and email marketers need to understand the importance of the … Read the whole story