Arts and entertainment are on top with travel and marketing at the bottom -- showing that open rates vary by industry, according to consumer interest and crucially, frequency of likely … Read the whole story
U.S. companies have to adjust when they market overseas. Case in point: the changes contained in the EU's General Data Protection Regulation. Read the whole story
The largest health and beauty retailer in Asia and Europe has partnered with Rubikloud to leverage the company's data enterprise platform. Read the whole story
Built entirely in-house and already integrated with Maropost's marketing services, Da Vinci leverages machine-learning technology to better personalize and optimize marketing campaigns built in … Read the whole story
I've been reading a variety of 2016 benchmark trends. Things seem to be trending well for inbox delivery and engagement for email, but I'm … Read the whole story