EuroMail
by Sean Hargrave, Staff Writer
Personalisation is often put forward as the way to boost conversions, but what do email marketers who have tried it have to say? Well there are uplifts for four in … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
You can avoid spam folders and get your emails opened by using seven hidden metrics, Return Path says. Read the whole story
by Jess Nelson
Astro launched the public beta of its intelligent email application on Thursday, as well as announcing $8.3 million in funding to develop a cure … Read the whole story
COMMENTARY
by Tammy Everts, Op-Ed Contributor
Digital transformation isn't a buzz phrase. It's here. And it's helping companies create better customer experiences -- and ultimately driving revenue growth. Read the whole story
by Jess Nelson
Two of the biggest names in artificial intelligence, Salesforce's Einstein and IBM's Watson will join forces to deliver several integrated solutions by the end … Read the whole story