The DMA is pointing to content being a massive "pinch point" that email marketing must get right. Today, half of email marketers know content drives engagement, but only 4% of … Read the whole story
Email marketing services provider Campaign Monitor announced the acquisition of Tagga, a customer data platform, for an undisclosed price on Wednesday. Read the whole story
Are you investing in AI? Tata Consultancy found that the main uses in 2020 will not be for IT, but for functions like marketing … Read the whole story
Urban Airship announced the expansion of its Web notification solution on Wednesday -- a real-time messaging application email that marketers can leverage to target … Read the whole story