EuroMail
by Sean Hargrave, Staff Writer
The GDPR issues rightly raised by the DMA show the power of organisations putting in the hard yards to be compliant and build their own lists ahead of May 2018's … Read the whole story
-
by Laurie Sullivan
Verizon will keep the names AOL and Yahoo, but the brands will fall under the umbrella of Oath. Armstrong said about 1.3 billion consumers … Read the whole story
-
by Jess Nelson
Nearly a quarter of email marketers still do not utilize email metrics to evaluate campaign performance, according to a recent study by GetResponse. Read the whole story
-
by Jess Nelson
Interactive email campaigns have higher engagement rates when compared to traditional email messages, according to a recent study by Experian Marketing Services. Read the whole story
COMMENTARY
by Ray Schultz, Columnist
This Season's Worst Idea: Charge For Email Read the whole story