London Blog
by Sean Hargrave, Staff Writer
Those who are wondering how to learn more about their customers' use of mobile or how to apply online learnings to mobility might have a very simple solution. At a … Read the whole story
COMMENTARY
by Tom Goodwin, Op-Ed Contributor
Digital remains one of the most powerful and pervasive words in marketing today, which I find odd because it's about the most vague and … Read the whole story
COMMENTARY
by Volker Ballueder
The cross-platform and device gap is being increasingly narrowed -- not just through second-screening but through synchronising second-screen activity with television advertising. Read the whole story
by Joe Mandese
With a degree of hyperbole that would be impressive by even Madison Avenue's highest standards, Publicis' Leo Burnett unit announced a deal with AOL's … Read the whole story