Wednesday, December 10, 2014
London Blog
Just a few days after Google revealed that just over half of digital advertisements are not viewable, The Drum has put together a round-robin opinion-gathering article and surely to everyone's … Read the whole story
The company has extended its tender offer until Dec. 23. As of Dec. 8, 21.3% of Sapient's outstanding shares had been tendered. Publicis also … Read the whole story
- COMMENTARY
According to the PQ Media Global Consumer Media Usage & Exposure Forecast 2014-18, surging global demand from iGens, Millennials and GenXers for mobile video, … Read the whole story
- COMMENTARY
Trends don't emerge out of thin air each December, and I will simply be one of many making an educated but calculated guess at … Read the whole story
