How much of a role constant begging letters played in a recent elderly lady's suicide is probably open to debate. What isn't debatable is that charities don't seem to understand ... Read the whole story
Facebook recently published a study in the journal "Science" exploring what Americans see in News Feed, and whether "echo chambers," defined as silos of ... Read the whole story
If an ad is blocked during a particular user's visit then that "ad space" can never be sold to a marketer. What will cause ... Read the whole story
Viewability, unfortunately for online video publishers and advertisers, just keeps getting more and more visible. It's the problem that just won't go away, though, ... Read the whole story
Not all offline data will integrate into so-called real-time systems in real time, because the systems that feed data into management platforms cannot process ... Read the whole story
Pinterest is putting its ad business into high gear with a new video unit, fresh targeting features, cost-per-engagement measurement tools, more accountable pricing, and ... Read the whole story