Ordering pages by popularity rather than time will mean that brands will end up paying more to promote posts. The free social ride is (mostly) over. Read the whole story
As Apple has clearly outlined, a "native banner" unit is among seven new ad formats soon to be supported by the News app. Distinguished … Read the whole story
Only 46% of digital ads were "viewable" in 2015, about the same as the year before, says a Viant report. Separately, the 30-second digital … Read the whole story
The amended complaint follows Johnson's initial law suit filed last week where she charged Martinez, her boss, with sexual harassment, discrimination and retaliation. JWT … Read the whole story
To which channel does the future belong: mobile apps or the mobile Web? It's the great debate of our age -- and, well, a … Read the whole story
WPP's J. Walter Thompson has hired a top New York labor and employment attorney to head its internal investigation looking into charges that its … Read the whole story