London Blog
The UK leads Europe for programmatic adoption but also for unviewable ads -- surely the two have to be linked? Read the whole story
- COMMENTARY
I'm at the counter and I've just ordered my coffee. "That'll be five bucks," says the lady at the register. I hold my credit ... Read the whole story
A new global research study by Accenture finds that the majority of consumers are aware of ad blockers, and four in 10 (42%) would ... Read the whole story
- COMMENTARY
Organizations that don't trust each other write extensive contracts and establish bureaucracies to ensure compliance, slowing the pace of progress. They're quick to end ... Read the whole story
The Interactive Advertising Bureau announced it will hold a summit June 6 focusing on strategies for creating better user experiences and combating ad blocking. Read the whole story
- COMMENTARY
Every single person in the world expressed puzzlement last week at the news from Prague. In a marketing initiative that literally will alter the ... Read the whole story
Wren still had a nice year, with total compensation of almost $24 million, which was only down about $500,000 from his total take in ... Read the whole story
COMMENTARYAvery's leadership position has made their name synonymous with a variety of label products. While they sell labels, the company also focuses on software ... Read the whole story
