London Blog
The UK leads Europe for programmatic adoption but also for unviewable ads -- surely the two have to be linked? Read the whole story
- COMMENTARY
I'm at the counter and I've just ordered my coffee. "That'll be five bucks," says the lady at the register. I hold my credit … Read the whole story
A new global research study by Accenture finds that the majority of consumers are aware of ad blockers, and four in 10 (42%) would … Read the whole story
- COMMENTARY
Organizations that don't trust each other write extensive contracts and establish bureaucracies to ensure compliance, slowing the pace of progress. They're quick to end … Read the whole story
The Interactive Advertising Bureau announced it will hold a summit June 6 focusing on strategies for creating better user experiences and combating ad blocking. Read the whole story
- COMMENTARY
Every single person in the world expressed puzzlement last week at the news from Prague. In a marketing initiative that literally will alter the … Read the whole story
Wren still had a nice year, with total compensation of almost $24 million, which was only down about $500,000 from his total take in … Read the whole story
COMMENTARYAvery's leadership position has made their name synonymous with a variety of label products. While they sell labels, the company also focuses on software … Read the whole story
