While Google paid the racketeers, Facebook is vowing to take on the blockers who have vowed retaliation. An ad tech arms race has begun. Read the whole story
Whether or not they employ ad blockers, desktop users will now be subjected to every ad that Facebook wants them to see. Increasingly threatened … Read the whole story
Twitter has gone from a social chatting site to a news broadcaster -- and that's why it will always disappoint Wall Street. Read the whole story
Programmatic auction volume rose a staggering 151% year-over-year worldwide, per Accordant Media's Q2 2016 Programmatic Media Market Pulse report. Likewise, exchange-traded inventory in North … Read the whole story
As smartphones have become the dominant platform for all things Internet, visual or image search is becoming more and more important. Read the whole story
About 48% of views that a campaign will gain occur in its first week after it goes live, followed by 22% during the second … Read the whole story
While it can't cure all that ails Twitter, the success of Moments has been a source of optimism for the social giant. To keep … Read the whole story