London Blog
Consolidation will reshape adland in the year ahead as procurement reduces everything to cost -- and the only antidote is project-based work, which takes endless resources for small agencies, fuelling … Read the whole story
Publicis media agency Starcom will manage the Fiat Chrysler business across APAC, China and Europe, following a formal review that included incumbent Maxus. The … Read the whole story
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After a year of surprises, MAD London is taking a festive break after today over Christmas and New Year's. We'll be back Tuesday, January … Read the whole story
Google will publish a set of podcasts early next year that will put agencies behind the microphone to share their expertise and insights on … Read the whole story
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Email is routinely written off because Millennials are communicating over messaging services. However, when it comes to brands, it's still their preferred channel -- … Read the whole story
What sets Hearts & Science apart is its ability to pair human insights and creativity with data -- not just machine-to-machine, data-driven audience acquisition. … Read the whole story
After months of negotiations with the Department of Justice, Deutsche Bank announced a $7.2 billion deal in principle yesterday to settle allegations that it … Read the whole story
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Social media's impact seems to be on the verge of another dimension. Here's a look at a few of the major trends we saw … Read the whole story
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Among other perks not afforded to mere mortals, stars and influencers can now block out nasty words and phrases posted by viewers of their … Read the whole story
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Facebook is adding several features to Live Updates for its Mentions service as part of its push for more public figures to share live … Read the whole story
LinkedIn's products chief is strategizing how to integrate some of Microsoft's tools and platforms with LinkedIn's services to improve targeting. Russ Glass, VP of … Read the whole story
