London Blog
by Sean Hargrave, Staff Writer
The concessions Facebook has made to ISBA are surely just measures it needs to take by May 25th anyway? Read the whole story
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by Laurie Sullivan
Publishers working with Google that target ads to European consumers will gain a way to serve non-personalized ads before the General Data Protection Regulation … Read the whole story
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by Richard Whitman, Columnist
WPP's MediaCom is the top-ranked media agency network, Nike is the top brand and Unilever is the top advertiser. McD's 'Capacity Based McDelivery' Is … Read the whole story
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by Larissa Faw
A new custom data set can be segmented between linguistic preferences to better understand the complexity and nuances of Spanish-speaking Hispanics and bilingual Hispanics. Read the whole story
by Joe Mandese
Publicis Media's Zenith unit has upgraded its advertising outlook for 2018, albeit a modest one-tenth of a percentage point. Zenith now projects global ad … Read the whole story