Four out of five clients expect billing arrangements to shift to performance over head count this year. Read the whole story
Citing a "noticeable uptick in enthusiasm for Amazon's ad business," Wall Street securities firm BMO Capital Markets upgraded its outlook for Amazon's ad revenues … Read the whole story
Except for adults 18 to 24, all age groups had a net decrease in Facebook usage over the past 12 months, according to a … Read the whole story
Out-of-home advertising still has a relatively low share of overall ad budgets, but will expand at multiples over the rest of the so-called "traditional" … Read the whole story
Bing has released three location APIs to support location services for enterprise companies, helping businesses to serve more specific locations in search results. Read the whole story
Sony's PlayStation VR is expected to drive the console-based VR market -- which Juniper predicts will outperform all other VR markets over the next … Read the whole story