The settlement agreement calls for at least $28 million to be distributed to video advertisers. Read the whole story

The reports, which serve up in the Google Search Console, support research Google released in August. It shows several ways shoppers use online video … Read the whole story

A year after its $2.3 billion bet to acquire Big Data company Acxiom, Interpublic has announced a new unit designed to create "applications that … Read the whole story

Initiative Global Chief Strategy Officer Stefan Burford has teamed up with bestselling author ("Contagious: Why Things Catch On") Jonah Berger to co-author "Cultural Velocity: … Read the whole story

While ad executives perceive that the equity of well-established brands is eroding fast, they seem mixed about what the best possible solutions are for … Read the whole story