London Blog
by Ryan Detert, Op-Ed Contributor
Brands doing good things for others are clearly seeing a lift in social sentiment. Read the whole story
by Joe Mandese
Ad execs currently expect the ad-spending recovery to begin in Q3, according to findings of the third wave of an ad industry tracking study … Read the whole story
by Steve McClellan
The combined entity, based in London, will use Rapp's branding and be led by Rapp Global CEO Marco Scognamiglio. Proximity Worldwide's current global CEO, … Read the whole story
COMMENTARY
by Ray Schultz, Columnist
You can't infer consent from the act of scrolling -- and email permission must be explicit, the European Data Protection Board says -- adding … Read the whole story
by Laurie Sullivan
YouTube plans to share new advertiser insights and accelerate the launch of several tools such as Brand Lift measurement for the TV screen and … Read the whole story
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by Laurie Sullivan
Google for the first time will provide deep insight on product categories people search for, to provide brands with details on how consumer interests … Read the whole story
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by Sean Hargrave
Although "MAD London" has moved to a weekly Friday delivery, we are publishing today so we can observe tomorrow's Bank Holiday, which celebrates the … Read the whole story