Mini USA once again is postponing Mini Takes The States, a biannual cross-country road rally that attracts upwards of 3,600 Mini enthusiasts. Read the whole story
The partnership aims to inform consumers "about the benefits of owning an electric vehicle in an entertaining way," says Chevy's Steve Majoros. Read the whole story
The global effort will focus on the sport's role in accelerating change both on and off the track. Read the whole story
What I wasn't expecting from this documentary-like minifilm was a dog whistle to the Christian Right, steeped in the imagery of crosses and with … Read the whole story
"We really want to put our best foot forward in the electric vehicle space," Ford's Thea Toney tells "Marketing Daily." Read the whole story
Owners are invited to share their stories via social media with the hashtag #MiniLoveStories. Read the whole story
The music tie-up for the campaign marks the start of an ongoing Jaguar partnership with Sony Music UK 4th Floor Creative. Read the whole story
A 76-minute livestream world premiere of the Audi e-tron GT earlier today included an exclusive musical performance by Monae. Read the whole story
With different lockdown rules in every state, brands must localize messages based on consumers' experience. Location-based data seems to be the answer, says Oz … Read the whole story
Kantar said 96 commercial spots aired in the game, for a record 57 total minutes. Automotive was again the top spender overall at $75 … Read the whole story