Aunt Jemima announced today it will remove the image of Aunt Jemima from packaging and change the brand name. Read the whole story

The company will give away gifts worth up to $10,000 in answer to requests. Read the whole story

Runa is looking to appeal to older GenZ and millennial consumers who want a natural alternative to energy drinks containing artificial ingredients. Read the whole story

Bubly is saving Instagram clips of dancing celebrants dressed in parade attire to create an ever-growing "truly unstoppable parade." Read the whole story

A study reported researchers were able to reduce the length of crying bouts by over 50% by treating babies with probiotics for colic. Read the whole story

Babe has sold 7.6 times more product so far this year than it did all of last year. Read the whole story

"The armpit is the most under-appreciated part of the body," says Vineet Kumar, CEO of the Procter & Gamble-owned personal care brand. Read the whole story

Do we really need another cleaning product? In an industry that's already over saturated, is their an opportunity for a new company to survive? … Read the whole story