Most likeable ad: The "All Together Now" commercial for Guinness, set in a pub, that launched in the walkup to Saint Patrick's Day. Read the whole story
Suit was in response to a voluntary recall last September following the discovery of benzene, a carcinogen, in aerosol Coppertone products. Read the whole story
Animated character says being an adult can be hard, but cutting back on sugar-at least with ketchup containing sucralose-can be easy. Read the whole story
P&G takes another approach to its persistent plastic problems. Read the whole story
Hero is the #2 acne-care brand in the United States, with Mighty Patch the #1 patch brand for acne treatment. Read the whole story
The new campaign goes beyond product attributes, to appeal to millennials' yearning for simplicity. Read the whole story
The brand describes its campaign, "The World Is Yours To Take," as the "most ambitious" in its 146-year history. It's running in 70+ countries. Read the whole story
The FDA could restrict labeling using the word "egg" or images of eggs on products that don't contain real eggs, according to Green. Read the whole story
A variety of creative spots are designed to explore the journey of football fandom-beginning with anticipation. Read the whole story
Frosted Flakes, Froot Loops, Apple Jacks and Raisin Bran Crunch are packaged in Insta-Bowls, along with powdered milk. Read the whole story
He's the latest spooky challenge in this iteration of the "No one lays a finger on your Butterfinger" tagline for a younger generation. Read the whole story