The event was designed to support the brand's "Equity in Sports" initiative and included Dolphins quarterback Tua Tagovailoa passing out Gatorade backpacks. Read the whole story

Traditional grocers, including Kroger, Albertsons and Publix, continue to fall behind. Read the whole story

To celebrate a major football viewing day, the brand is kicking off "Easy to Sunday 2.0." Read the whole story

The retailer is mulling ways to undo the $6 billion acquisition of VillageMD. Read the whole story

The brand is giving college students a chance to win eight cases of its yet-to-be-revealed new flavor, which officially launches Sept. 4. Read the whole story

The brand's first campaign in two years celebrates its roots: founded in Queens by a native New Yorker. Read the whole story

The agency specializes in the food and beverage, hospitality, and entertainment sectors and counts Dave & Busters, Norwegian Cruise Lines and Marriott among its … Read the whole story

A campaign featuring celebrities and influencers amplifies the generation-spanning fire-safety message of Smokey Bear through new PSAs. Read the whole story