CPG Insider
Food prices are still high. However, new research from the Food Industry Association shows that consumers are increasingly adaptable. Read the whole story
Campaign will include an ad featuring Texas Longhorns star quarterback Quinn Ewers, and an apparel collaboration with "Next In Fashion" winner Nigel Xavier. Read the whole story
In "Loyalty Unlocked" study, 65% said they're more likely to purchase products from brands that include someone from the LGBTQ+ community in their advertising, Read the whole story
Parents who sign up for the pledge will be entered into a sweepstakes to win a new backyard playset. Read the whole story
Running through September, "Pistachi-on-the-go" billboards are visible on city streets, highways and airports. Read the whole story
There was "progress in the disability segment, with this group seeing themselves depicted more authentically in Olympics ads," says AIMM co-founder Carlos Santiago. Read the whole story
Members in the competitor to Amazon Prime will be eligible for a free flame-grilled Whopper every three months with a purchase, starting in September. Read the whole story
COMMENTARYThe marketer of hydration tablets celebrates its 20th anniversary with creative activations like a 10-day "Unexpectercise" workout festival. Read the whole story
