CPG Insider
The limited-time offer plays to younger consumers sweet, savory and nostalgic cravings. Read the whole story
Megan Thee Stallion promises to 'Make Your Gameday Epic' for Pepsi, along with the ad's NFL stars who include Travis Kelce. Read the whole story
The brand has doubled spending since 2018 to support "an increase in science based-innovation being launched into the market," says CFO Nelson Urdaneta. Read the whole story
Brands pile on America's start-of-the-season frenzy. Read the whole story
The campaign features an ad starring new additions to the brand's athlete roster, including flag football star Diana Flores and Ravens MVP quarterback Lamar … Read the whole story
- COMMENTARY
"Sometimes the heart needs to lead when you go to market," L'Oreal's Nobles Crawford told fellow marketers at MediaPost's Brand Insider Summit: Retail weeks … Read the whole story
Anomaly crafts new spots utilizing Willy Chavarria's artistry. Read the whole story
