Marketing Daily
Monday, January 29, 2007
  • L'Oreal Partners With Armani On Skin Care

    [Beauty] Italian designer Giorgio Armani is stepping into skin care with a new line made from volcanic rock. Retailing at $350 for a 1.75-oz. … Read the whole story

  • Burger King Uses 'Side of HQ' Ad For Super Bowl

    [Restaurants] Although it passed on advertising during Sunday's Super Bowl, Burger King is taking full advantage of its proximity to Miami International Airport and … Read the whole story

  • Alliance Faults Marketers For Fruity Packaging

    [Food] A California group is asking food marketers to redesign packages after its study, "Where's the Fruit?," showed that more than half the products … Read the whole story

  • Lexus Signs Deal With U.S. Golf Association

    [Automotive] Toyota's luxury division Lexus signed a multi-year deal with the U.S. Golf Association to be its first exclusive automotive sponsor. Read the whole story

  • Green Marketing: Guacamole's Super Bowl Push

    [Food] Thanks to the avocado marketing machine, Americans are projected to eat a record 54.3 million pounds of avocados in support of the Big … Read the whole story