Marketing Daily
Monday, June 30, 2008
  • Toyota Steers Camry Toward Black Women Via AOL Channel

    [Automotive] The program, "The Black Voices Weekly Wire," part of AOL's channel, is a six-week, three-minute video recap of top entertainment news for … Read the whole story

  • Kellogg Dangles NYC Trip In Hydrox Cookie Contest

    [Food] The first crème-filled chocolate sandwich cookie originally introduced in 1908 by the Sunshine Biscuit Company, is returning to retailers nationwide for a limited … Read the whole story

  • Virgin Mobile's Helio Buy Will Bring Youth-Focused Services

    [Telecom] One analyst says the deal strengthens Virgin Mobile's position in the market and provides services to consumers that the company would have spent … Read the whole story

  • 110 Million Pounds of Hot Dogs? Only in America, Kids ...

    [Food] Americans may be watching pennies these days, but we're not about to let rising food costs or health-consciousness rain on our Fourth of … Read the whole story

  • Making Analytics Work

    Some companies invest large sums of money in multiple analytics programs only to throw up their hands and not use any program because they … Read the whole story

  • Edmunds: June Sales Down; Full-Year To Go Under 15 Million

    [Automotive] June is predicted to be a 1.2 million month for auto sales--a 16.7% decrease from June 2007 and a 13.3% decrease from May … Read the whole story

  • Cartier Comes To MySpace -- With Love

    [Retail] Branded MySpace pages are old hat, but the latest marketer to set up shop in the Web's largest social network is not like … Read the whole story