It is the first time the automaker has marketed with the festival, the largest African-American music and culture event in the U.S. that regularly … Read the whole story

Ten Famous Fans are creating grassroots Famous Dave's campaigns online. The Famous Fans will compete for prizes by designing their own "Make it Famous" … Read the whole story

"The goal is really to inspire people to get creative and express themselves with Sharpie," says Sally Grimes, global VP of marketing. "It's really … Read the whole story

The launch comes at an important time, with sales of beauty products -- once said to be recession-proof -- on the decline. Sales of … Read the whole story

The campaign includes in-store displays, recipe shelf-talkers and window displays in select markets; sponsorships of upscale events such as the Aspen Food & Wine … Read the whole story

A company spokesperson said Lexus, which is advertising during the show, receives verbal mentions at the end of each episode, and badging recognition in … Read the whole story

The television ad highlighting Facebook ties into the campaign running on the social network site that began last week. The campaign also lets you … Read the whole story